PR Real Estate

10/17/2026

Walk thru our newest listing in Fullerton! Open 12-3 Sat and Sun

Matterport 3D Showcase.

10/13/2026

🚨FULLERTON, CA HOME BUYERS… Something exciting is COMING SOON!🏡

Looking for a single-story home for sale in Fullerton, California? This beautifully updated home in the University Villas neighborhood might be exactly what you've been waiting for!👀

📍2606 Sherwood Ave, Fullerton, CA 92831

🛏️3 Bedrooms |🛁 2 Bathrooms

🏠1,910 Sq Ft | 🌿9,504 Sq Ft Lot

✨Think beautiful wood floors, an updated kitchen, cozy fireplace, and a spacious backyard perfect for entertaining or relaxing!

❓What makes this Fullerton location so convenient?

You're close to Cal State Fullerton, local shopping, restaurants, golf courses, and outdoor favorites like Fullerton Reservoir and Panorama Preserve!🌳

Whether you're searching for Fullerton homes for sale, a move-in-ready home in Orange County, or a property with a large backyard, this one deserves a spot on your radar!

📲Want the inside scoop before it hits the market? DM us SHERWOOD for details!

10/13/2026

A FOR SALE sign is cute… but it’s NOT a marketing strategy!👀🗝️ Thinking about selling your home in Long Beach or Lakewood, CA? Before putting that sign in your yard, let's talk about what REALLY helps a home sell!

A sign tells people your home is for sale. But the RIGHT marketing strategy gets buyers interested, booking showings, and making offers!❤️

✨ Here's what goes into selling your home successfully!
📸 Professional photography that makes buyers stop scrolling.
🛋️ Home staging and preparation that help buyers envision their future home.
💰 Strategic pricing that attracts serious buyers from day one.
📱 Social media marketing, targeted ads, and online exposure that reach more potential buyers.
🎥 Video tours that showcase your home's best features.
🏡 A strong listing launch that creates excitement from the start!

The secret? Most of the work happens BEFORE the For Sale sign goes up!🙌

❓What's the best way to sell my home in Long Beach or Lakewood, CA?
It starts with understanding your local housing market, pricing your home correctly, preparing it for buyers, and creating a customized real estate marketing plan.

Because selling your home isn't just about listing it on Zillow and hoping for the best!😉

Whether you're selling a house in Long Beach, Lakewood, or nearby Southern California communities, your home deserves a strategy that makes it stand out.

💌Thinking about selling your home in 2026? We're Cristina Picarelli and Lynsey Russell, your local Long Beach and Lakewood real estate team, and we'd love to help!

📲DM us SELL for a personalized home selling strategy!
💾Save this post or share it with someone planning to sell!

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10/10/2026

Overpricing your home could cost you MORE than pricing it right from the start!🗝️ Thinking about selling your home in Long Beach, Lakewood or Downey, California? Your listing price can make a big difference in how quickly your home sells and how much you walk away with.

One of the most common questions we hear from homeowners is, "Should we list our house higher so we have room to negotiate?"

We get it! Everyone wants to sell their home for the best possible price. But overpricing can work against you.

Here are 5 things sellers should know.
❌You could miss your biggest opportunity- the first few weeks on the market are often when a new listing gets the most buyer attention.
❌Buyers may scroll right past- if your asking price doesn't match comparable homes for sale, buyers may move on.
❌More days on the market can raise questions- even a beautiful home can lose momentum when it sits unsold.
❌Price reductions can't recreate a first impression- lowering the price later doesn't guarantee buyers will come back.
✅Strategic pricing is part of the marketing- the right price, great presentation and strong marketing can help attract serious buyers.

Here's what we want homeowners to understand. Pricing your home right doesn't mean pricing it low. It means positioning your property to get the best possible results.

When helping homeowners sell in Long Beach, Lakewood and Downey, we look at recent comparable sales, competing listings, buyer demand and your home's unique features. With our own staging and design resources, we can also help make sure your home looks its best before it hits the market!
Wondering what your home is worth or how to price your house to sell in today's Southern California real estate market? Let's talk before you list!❤️

📍 Long Beach • Lakewood • Downey • Surrounding Southern California

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10/09/2026

They left Los Angeles for a $480K home in Texas. Five years later, they couldn’t afford to move back😳🏡

And this is something I think more Southern California homeowners should consider before making a move.

If you own a home in Long Beach or Lakewood, selling isn’t just about what you can get for your house today. It’s also worth thinking about what it might cost to buy back into the Southern California real estate market down the road.

Home prices, appreciation, mortgage rates, and your next purchase all play a role in that decision.

Now, I’m not saying you should never leave California!😂 Every family’s situation is different.

But before selling your home in Long Beach or Lakewood, it’s worth understanding your current home value, your equity, and what your options look like if you want to buy again in the future.

As a local Realtor serving Long Beach and Lakewood, I help homeowners understand the market, prepare their homes for sale, and make informed decisions about their next move.
Thinking about selling your home in Long Beach or Lakewood? Let’s talk about what your home could be worth and what your options look like🏡

10/08/2026

8 upgrades you might NOT need before selling your home! 👀🏡

Thinking about selling your home in Long Beach or Lakewood, California? Before you spend thousands renovating, let’s talk about where your money is actually going to make a difference.

One of the most common questions homeowners ask is: What improvements should I make before selling my house, and which ones aren’t worth the money?

Here are 8 things I’d think twice about:

❌ 1. Complete kitchen remodel — Your cabinets might need a refresh, not a full replacement.

❌ 2. Replacing perfectly good flooring — If it’s in good condition, professional cleaning may be all you need.

❌ 3. Expensive light fixtures — Simple, affordable updates can make a big difference.

❌ 4. Custom built-ins — What you love might not be what your buyer wants.

❌ 5. Luxury appliances — The most expensive refrigerator doesn’t automatically mean a higher sale price.

❌ 6. Elaborate landscaping — Clean, tidy curb appeal can go a long way.

❌ 7. Complete bathroom renovation — Fresh paint, updated hardware, better lighting and a deep cleaning may be enough.

❌ 8. Installing a swimming pool just to sell — A pool can be a selling point here in Southern California, but you may not recoup the investment.

Here’s what I want homeowners to understand: The best home improvements before selling aren’t necessarily the most expensive. They’re the ones that make sense for your home, your neighborhood and your buyers.

When helping homeowners prepare to sell in Long Beach, Lakewood and Downey, we look at comparable sales, the condition of the property, competing listings and which improvements are most likely to make a difference.

And because we have our own staging and design resources, we can help you figure out what to update, what to leave alone and how to present your home so buyers can picture themselves living there.

If you’re wondering whether to renovate before selling your home, talk to us before you start spending money! ❤️

📍 Long Beach • Lakewood • Downey • Surrounding Southern California

10/08/2026

https://tour.acmestudios.com/1227-Grove-Place

Listed at $850,000, MLS , 2 beds, 1 bath, 1-car garage, 960 square feet, built in 1952, 5400, Welcome to Lower Raymond Hills! This charming Fullerton home is a great opportunity for a first-time buyer, investor, or anyone looking for a home with a little room to grow. Located within the s...

10/05/2026

Being around water has been linked to lower stress and improved mood—and exercise releases endorphins. So maybe there’s a reason people feel happier around a pool. 🌊

And if you’re selling a home with a pool, that emotional connection matters. Buyers aren’t just looking at the pool…they’re imagining how they’ll use it, who they’ll have over, and what life could feel like here.

Because when you’re selling a home, you’re not just selling square footage. You’re selling the feeling of living there.

Summer nights. Kids in the water. Friends around the table. That feeling of having nowhere else you need to be.🫶

Would a pool make your home feel more like your happy place?

PR Real Estate
Cristina Picarelli and Lynsey Russell
01765423