Ally Figiel, Your Madison Local

Ally Figiel, Your Madison Local We are a full service Realtor group, serving buyers and sellers, in the Dane County, Wisconsin area.

Madison, WI Realtor
I help people navigate buying, selling, and all the in-between decisions that come with it
Mom, local, and very in it with you
DM me or call 608-333-9533

Licensed REALTOR® with Realty Executives Cooper Spransy

May has been one of the busiest months ever! Lots of friends finding their future homes and starting to plan their home ...
05/28/2026

May has been one of the busiest months ever! Lots of friends finding their future homes and starting to plan their home search on the real estate front, but also - we are wrapping up Mental Health Awareness Month in Madison! I was honored to help plan many events throughout the month with Journey Mental Health Center.

A Drag Bingo Fundraiser, a youth mental health panel and luncheon with some amazing community leaders, and a fireseide chat where olympic marathon medalist Molly Seidel spoke candidly about her struggles with OCD and an eating disorder and reframing her view of success. We raised $68,000 for mental health access in our community. 👏👏👏

These conversations matter because mental health affects every part of a community - the people we love, the people we work with, the kids growing up around us. Journey answered over 35,000 crisis calls last year....that's almost 100 a day! This is important work.

Happy Mental Health Awareness Month. 💚

This is me being the newest member of my condo board. 🤓 I made a cute little newsletter because it’s all about community...
05/27/2026

This is me being the newest member of my condo board. 🤓 I made a cute little newsletter because it’s all about community and I love being a nerd. 👵🤣🤣👏💕

I've got the sweetest condo listing in Sun Prairie for $350K! 😍 I don't think it will last long but come swing by my ope...
04/19/2026

I've got the sweetest condo listing in Sun Prairie for $350K! 😍 I don't think it will last long but come swing by my open house Sunday 12-2pm!

👉 More info here: https://bit.ly/4tjRpJP

04/07/2026

You don’t realize how much you’ll use a park like this… until it’s right across the street. 👀

My newest condo listing is directly across from one of the best parks in Sun Prairie.

Tucked away - but still an easy walk to downtown, coffee shops, and restaurants. 👌

It’s one of those locations you don’t fully appreciate until you live there.

Coming soon 👀

DM me and I’ll send you the details before it hits the market!

I recently won the “Quantum Leaper” award at our holiday party, which means I doubled my business year over year. I'm al...
02/20/2026

I recently won the “Quantum Leaper” award at our holiday party, which means I doubled my business year over year. I'm all about honesty here, so let's have an important discussion about something that could very easily look like a highlight reel...

Back in 2019, Zach and I closed 30 deals in one year, and we got an award for that too. It was a huge season for us and we just wanted to keep growing and growing.

Then a lot of LIFE happened (😵‍💫). Fast-forward to 2024 - just me - I sold 5 houses by myself.

And in 2025, I sold 11.

So yes, I doubled. But honestly, that 11 number was hard to hear. It's hard to get excited about rebuilding when you know what your “peak” once looked like. And when you see colleagues and friends winning bigger with every scroll.

This past year has been rebuilding from the GROUND up. It requires a different kind of grit...a grit I didn't really feel like I had.

But I guess it's important to acknowledge that this 11 number still does signify massive growth for me, even if a previous version of me would have seen it as a step backward.

Losing what felt like everything has required me to change how I measure success - which is so so hard! It makes you realize how much it matters to be surrounded by people who don’t only cheer when the numbers are big.

So, can I win this award next year? I’m gonna try!!

But I also want to say this out loud - not every “win” feels good right away. And not every highlight reel tells the whole story.

Here’s to building again… and maybe making “11” look tiny next year. 🔥

Where in Madison am I? 👀
02/16/2026

Where in Madison am I? 👀

02/08/2026

Okay comment below...

🦅 Seahawks
🇺🇸 Patriots
🐶 Puppy Bowl

They always say the "spring" market picks up right around the Super Bowl, and we've got a few new listings hitting the m...
02/05/2026

They always say the "spring" market picks up right around the Super Bowl, and we've got a few new listings hitting the market to prove it!

550 Lexington Dr. in Oregon is a cute stand-alone condo in Oregon listed by my colleague Jessica West for $360K!

Check it out here: https://bit.ly/4tgiBKd

(Also - who are you rooting for? Phoebe calls the Patriots "Patruage", so of course we're cheering for them 🤷‍♀️)

Throwback to Pickle in 2008….i didn’t realize he’s almost EIGHTEEN!! 🤯 Anyone remember “Pickle’s Pro Tips” from our old ...
02/04/2026

Throwback to Pickle in 2008….i didn’t realize he’s almost EIGHTEEN!! 🤯 Anyone remember “Pickle’s Pro Tips” from our old school Realty From A to Z videos?? 🤣🙈🙈

Poor Pickle went to the vet yesterday. They had to muzzle him but couldn’t complete the exam because he was just too mad. And then he peed on the vet. ☠️ Still got quite a bit of sass left!

If selling is even KIND OF on your radar this year, now’s a good time to talk.Here’s why:The sellers who have the easies...
02/03/2026

If selling is even KIND OF on your radar this year, now’s a good time to talk.
Here’s why:

The sellers who have the easiest experience don’t rush. 🤗

A rough example:
If you want to be moved out by July, you’re usually aiming to:
-prep the house in March/April
-list in late April or May
-accept an offer a few weeks later
-and close 30–45 days after that

So starting early means:
❌ you’re not panic-cleaning
❌ you’re not making rushed decisions
✅ you actually have time to prep the house the right way
✅ pricing feels thoughtful and not desperate

I’m getting ready for a listing appointment this weekend, and it’s a good reminder of how much smoother this process is when people plan ahead.

The sellers who do that usually feel calmer, more in control, and their homes simply show better. This is why I always encourage early conversations!

Address

5940 Seminole Center Court #310
Madison, WI
53711

Opening Hours

Monday 8am - 8pm
Tuesday 8am - 8pm
Wednesday 8am - 8pm
Thursday 8am - 8pm
Friday 8am - 8pm
Saturday 10am - 8pm
Sunday 12pm - 8pm

Telephone

+16086922414

Website

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