09/02/2026
The fall market rewards accuracy more than any other season.
A home priced correctly in September sells in September. A home priced on hope takes a reduction in November, sits through the holidays, and closes in February for less than the correct number would have brought in the first place.
Buyers right now are patient and they are decisive, and those two things are not in conflict. They will wait a long time, and then move in a weekend when something is right. Pricing is where those two behaviors meet.
The number is a strategy decision, not a wish. We are happy to walk any owner through ours before they list.