The Home Team of Illinois

06/25/2026

06/19/2026

05/11/2026

If your content isn't getting the traction you want, it might not be a consistency problem. It might be a strategy problem.

Most agents are posting what they think their audience wants to see. The agents who are actually generating leads from their content are posting what buyers and sellers are actively searching for right now.

We put together a breakdown of the 20 real estate marketing tools every agent needs in 2026 to help you get there. No fluff, just the tools that actually move the needle. ➡️ https://bit.ly/4tB7mLX

05/11/2026

New listings are nearly 2x higher than they were just 3 months ago. Almost a million homes are on the market nationwide. Inventory is up over 8% compared to last year.

This is the kind of content that keeps you top of mind with buyers who paused their search last year and are ready to jump back in this spring.

The agents who show up consistently with data like this are the ones who get the call when buyers are ready to move.

Social Edge delivers content like this with your name and brand on it every single week. No research. No guesswork. Just 10 minutes a week. 🔗 https://bit.ly/4mV9E5X

05/11/2026

Wire fraud is one of the fastest-growing threats in real estate—and it’s costing homebuyers and agents thousands of dollars every year. In this video, we bre...

05/11/2026

Next week, REBI is hosting a virtual, instructor-led offering of Performance Leadership: Coach, Manage and Mentor!

This course, which is part of our Certified Real Estate Brokerage Manager (CRB) curriculum, will be presented by the course author Jody O'Brien. (You do not need to be pursuing a CRB designation to take this course!)

Learn how to develop and implement leadership strategies that address modern challenges and motivate today's workforce.

Learn more and register here: https://buff.ly/IKpS3pT

05/11/2026

Florida’s migration patterns are changing dramatically. 🔗 https://on.wsj.com/3P7j5TC

Residents in their prime working years are heading to other states, often citing affordability concerns. At the same time, the stream of people arriving from other states is shrinking.

Meanwhile, an influx of wealthy people from other states—turbocharged during the pandemic—has helped drive up home prices.

Sydney Buckley and her husband, René Barajas Jr., moved out of the West Palm Beach area, which is now a net loser of domestic migrants, last September. Paying $2,000 a month to rent a one-bedroom apartment, they searched for a house to buy, but couldn’t find any within their budget.

After researching cities around the country that were affordable and offered a good work-life balance, the couple decided to move to Greenville, S.C. They bought a newly built home for $355,000—with a monthly mortgage payment only $100 more than what they were spending on rent—and they pay much less in property taxes and insurance than what they would have faced in Florida.

Their combined income of about $160,000 a year—from her work as a speech pathologist and his as an employment coordinator—stretches farther in Greenville, allowing them to dine out regularly and vacation abroad.