John Ellison, Howard Hanna Real Estate Services

09/25/2026

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Price cuts have climbed for 7 straight months.

Right now, more than 4 in 10 homes for sale have already had one, and it usually comes down to one thing – the market's moving faster than most sellers expected and their pricing hasn’t necessarily kept up.

A home that needs a cut usually just sat too long priced above what buyers will actually pay right now.

Selling soon? Let's set your number right from day one, so you skip that wasted time.

House hunting? A home that's had its price reduced means the seller's already been through that wait. And sellers who've been sitting are usually ready to deal.

09/24/2026

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Get Your House Buyer-Ready for Fall

Prepping your house to sell this fall and not sure where to focus? Start where buyers do – at the curb. Their first few seconds out front shape how buyers feel about the rest of the house.A few simple touches make a big difference. Freshen up the front door with a new coat of paint, touch up your landscaping or bring in seasonal flowers, sweep the walkways and clean the gutters, and make sure the path to the door is well lit. A great agent knows what today's buyers will notice, and which touch-ups are worth your time. So, let’s connect and get your house ready to turn heads this fall.

09/23/2026

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3 Things You Can Actually Control About Your Mortgage Rate Right Now

You can't control where mortgage rates go, but you can control your credit, your loan, and the kind of home you buy. Working with a trusted lender can help you lock in the best rate you qualify for. And when you’re ready to make a move that fits your budget, let’s connect.

If you're trying to buy a home, affordability is probably what keeps you up at night.

09/22/2026

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If you’re selling this season, a little effort out front goes a long way. Because the moment a buyer pulls up to a showing, they're already forming an opinion.

But there are a few simple things you can do to nail that first impression. Think tidying up your landscaping, bringing in some seasonal flowers, and sweeping the walkways. Or even just cleaning out the gutters and making sure the path to your door is well lit.

You don’t need to do a big overhaul to get buyers’ attention.

Let’s chat about what people in our area are looking for right now, and get your house prepped to sell this fall.

09/21/2026

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Selling this fall? Starting strong matters even more this time of year.

In the fall, buyer activity typically starts to slow while the number of homes for sale climbs. That means fewer buyers may be looking at more options – so you want your house to stand out from day one.

Here’s the cheat sheet for how to make that happen.

Price it for today’s buyers. Not what your neighbor sold for a few years back.

Make your house hard to pass up. Tackle essential repairs and spend time on your curb appeal.

Stay flexible when offers come in. This is not the season to play hardball.

And be ready to adjust when needed. If you keep getting the same feedback from buyers, take it to heart.

If you want to sell before the end of the year, let’s make sure you have the right strategy from the start. Because with the right plan, selling in the fall is a no brainer.

09/18/2026

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Selling This Fall? You Want To Get These 4 Things Right.

Selling this fall is absolutely doable. And now you know four of the biggest things to get right.

If you want to sell before the end of the year, let’s make sure you have a winning strategy from day one.

Selling your house this fall is absolutely doable. But there’s something you need to know about this time of year.

09/17/2026

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The Best Time To Buy a Home in 2026 Is Almost Here

If you want to buy a house this year, there’s still a way to make it happen, even with today’s rates. This fall gives you the chance to get some of the best seasonal perks the market has to offer.

Want help figuring out when those advantages typically show up in our market?

Let's have a quick conversation about how our market works and the steps you’ll need to take to get ready.

Want to buy a house this year, but not sure if the timing’s right? Seasonally, it may actually be a better time to buy than you expect.

09/16/2026

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Selling This Fall? You Haven't Missed Your Window

Listing this fall doesn't mean your house will sit on the market until spring. Buyers are out there right now, ready to make a move before the new year – and your window is still open.

Let's connect and make yours one of the homes that sells this season.

Summer's winding down, and if you've been thinking about selling, you might be wondering if you missed your chance.

09/15/2026

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Still Waiting for Rates To Come Down?

When affordability is this tight, waiting for lower mortgage rates can feel like your only way in. But 41% of buyers who waited actually wish they'd bought sooner. And right now, inflation, the economy, and global events are all having an impact on rates – and could even nudge them up. So, waiting might not pay off the way you hope. You don’t have to buy now. Move only when the numbers work for you. But talk to a trusted lender first, so you know all your options.

09/14/2026

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Fall Guides for Buying or Selling a Home

The last months of 2026 are here.. The new Fall Guides walk you through what’s ahead, show you what Fall’s market actually looks like, and give you tips on how to make a smart move before the year ends. Get in touch for your free digital copy today.