08/22/2026
An open house may last a few hours, but the preparation begins well before the first guest arrives.
Before the doors open, I am looking at presentation, lighting, access, building details, marketing materials, showing flow, and the questions prospective buyers are most likely to ask. Afterward comes the equally important part: feedback, follow-up, and determining what the market is telling us.
The goal is not simply to get people through the door. It is to create a productive showing experience and gather information that helps the seller make better decisions.
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