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Grow your wealth, and become an even better investor with Best Ever CRE. Whether you’re a seasoned investor or commercial real estate newbie, our resources are designed to help you take that next step, find that next deal, and set your investing future up for success. The Best Ever CRE Show is the longest running daily CRE podcast in the world with over 40 million downloads, and the Best Ever Newsletter provides 30,000+ readers with expert tips, the latest news, and free tools every week.

06/18/2026

What separates a good real estate operator from a great one? Justin Spillers, co-founder of Real Estate Alpha, would say it comes down to how much risk you're willing to own.

Acquisitions. Leasing. Property management. Maintenance. Construction. All in-house. All W2 employees. No third parties, no gaps, no excuses.

Every time you hand something off to a vendor, you hand off control. Justin and co-founder Brandon spent 10 years making the opposite choice, and it's now their single biggest competitive advantage.

And the culture inside that structure? They'd rather train someone from scratch than untrain someone from the industry. So they hire coachable, hungry people and build them from the ground up.

For passive investors, this is what risk elimination actually looks like. Not a pitch deck promise. A decade of operational decisions that compound.

Allocation is almost full. First come, first served. Accredited investors only.

✅ 12% Fixed (15-19% Effective Yield)
✅ Defer All Taxes For Up to 9 Years
✅ 90-Day Liquidity after 1 Year
✅ Protected by 850+ Units

▶️ Access the fund: realestatealpha.io/bec-invest

⚽️ The 2026 World Cup kicks off today.104 matches, 16 cities, 39 days, and an estimated 6.5 million spectators moving th...
06/11/2026

⚽️ The 2026 World Cup kicks off today.
104 matches, 16 cities, 39 days, and an estimated 6.5 million spectators moving through markets that were supposed to be ready for them.

For CRE investors, the tournament is landing very differently depending on which property type you're in.

The hotel story is the one that should get the most attention. U.S. host cities enter the tournament at the bottom of the global occupancy rankings. Vancouver leads all host markets at 48% booked. San Francisco, at 44%, is the only American city above 40%. New York — hosting eight matches, including the final — sits at 39%. The gap between U.S. and Canadian host markets has identifiable causes: visa uncertainty, stories of international travelers detained at U.S. airports, and nightly hotel rates that simply can't compete with Toronto, Montreal, or Guadalajara. International fans have voted with their bookings.

There's a counterargument worth watching. Historical World Cup patterns show up to 40% of bookings materialize within six days of a match — last-minute decisions by fans who lock in travel once their national team advances. Host Hotels & Resorts, with properties in 10 U.S. host markets, is already seeing a 38% jump in average daily rates for the tournament period even where occupancy holds flat. The occupancy story may yet improve. The pricing story already has.

Retail has the clearest upside with the least ambiguity. Houston alone projects 500,000 visitors and $2 billion in economic impact, with food and beverage, entertainment, and sporting goods tenants positioned for the biggest lift. Placer.ai data shows the traffic surge extending well beyond host markets — sports bars, party-oriented dining chains, and grocery stores nationwide are all in the path of it.

Multifamily operators face the most complicated calculus. Airbnb rates in some host cities have hit $6,000 per night. NJ properties near MetLife Stadium are projected to generate as much as $240,000 over the full tournament window, and Kansas City nightly rates for group-stage dates have jumped from $191 to $706 YoY.

The short-term math is compelling. The long-term question is supply. After SoFi Stadium opened in Inglewood, a wave of STR conversions pulled units off the long-term market, nearby apartment rents climbed 50%, and most converted units never returned to traditional leases. Whether host markets repeat that pattern at scale is the question rent rolls this fall will answer.

The secondary market story may be the most durable of all. Kansas City, Philadelphia, and Atlanta have each used the World Cup as a hard deadline, accelerating infrastructure, transit, and mixed-use projects that will keep generating tenant demand long after the trophy is handed out on July 19.

The tournament is five weeks long. Its CRE effects will run considerably longer.

We break down data like this every week in the Best Ever CRE newsletter free for 48,000+ investors.

👉 Subscribe here: bestevercre.com/newsletter

Another great week of conversations on the Best Ever CRE Show 🎙️Last week we sat down with:👤 Justin Spillers👤 Brent Neel...
06/08/2026

Another great week of conversations on the Best Ever CRE Show 🎙️

Last week we sat down with:
👤 Justin Spillers
👤 Brent Neely
👤 John Chang
👤 David Bacon

Which episode are you adding to your queue? Drop it in the comments 👇

Listen to all episodes now on Apple and Spotify.

🎉 Congratulations to Mike Ballard, our Best Ever Inner Circle Member of the Month!Mike has consistently demonstrated wha...
06/08/2026

🎉 Congratulations to Mike Ballard, our Best Ever Inner Circle Member of the Month!

Mike has consistently demonstrated what this community is all about: experienced operators helping other operators solve real challenges in real time.

Over the last several weeks, Mike has:
⭐ Advised members on broker outreach strategies that have led to active deal conversations and property tours.
⭐ Connected members with investors, lenders, and valuable industry resources.
⭐ Shared practical guidance on acquisitions, financing, underwriting, and due diligence across our strategy sessions.

One of the most rewarding parts of the Inner Circle is seeing members implement advice and immediately gain traction. That's exactly what happened after Mike helped a fellow member improve their broker outreach approach, resulting in multiple broker relationships and tours being scheduled.

Thank you, Mike, for your generosity, expertise, and consistent willingness to help others succeed. We appreciate having you in the room and are excited to recognize you as this month's Member of the Month.

Please join us in congratulating Mike in the comments! 👏

Many investors have more capital sitting in retirement accounts than in traditional savings or brokerage accounts. For c...
06/03/2026

Many investors have more capital sitting in retirement accounts than in traditional savings or brokerage accounts.

For capital raisers, understanding how self-directed IRAs work may help unlock additional investor participation and create new opportunities within your raise.

1. Retirement accounts can represent a major source of capital for private investments
2. Current investors may be able to increase participation by using IRA funds alongside personal capital
3. Tax-advantaged growth and access to alternative investments can make these opportunities more attractive to investors

Learn how retirement capital fits into private real estate investing: https://try.trustetc.com/best-ever/?utm_source=social&utm_medium=social&utm_campaign=best_ever&utm_content=3+reason+to+include+ira+capital

For decades, the story of the Midwest in one sentence: people left, and they didn't come back.That sentence is no longer...
05/29/2026

For decades, the story of the Midwest in one sentence: people left, and they didn't come back.
That sentence is no longer accurate.

A new Census analysis shows the Midwest gained a net 16,000 domestic migrants in the year ending last June. The number itself is modest — but the direction it represents is not. As recently as 2022, the region was losing more than 175,000 residents annually to other parts of the country. The chart above shows exactly how fast that reversal has happened: four consecutive years of losses, then a clean flip to positive in 2025.

Three forces are driving it, and all three have direct implications for CRE investors.
The first is Sun Belt cooling. Job growth in Southern metros has slowed considerably since its post-peak highs, reducing one of the primary pulls that drew Midwesterners south for a generation. When the employment delta between regions narrows, the calculus on uprooting a family — paying more for housing, leaving a support network, starting over — changes quickly.

The second is affordability. Median home prices in the Akron and Cleveland metros sit at $226,000 and $237,400, respectively — roughly half the national median of $419,300. For workers priced out of Miami, Atlanta, or Austin, markets once dismissed as flyover country are starting to look like the only place the math actually works.

The third is talent retention. At 22 universities across the Cleveland and Akron region, 52% of the class of 2024 stayed in the area after graduating — up from 47% just three years earlier. Graduate retention is one of the most reliable leading indicators of long-term demand formation. When it inflects upward, the demographic math starts working in a market's favor rather than against it.
The reinvestment is following the people. Abandoned industrial corridors are converting to tech accelerators and residential units. Office-to-residential projects are adding housing stock in downtowns that spent decades shedding it. Healthcare anchors like the Cleveland Clinic are drawing research talent from out of state.

None of this is a boom. Cleveland has lost nearly 60% of its population since 1960, and the recovery is measured in thousands, not hundreds of thousands. Empty storefronts still dot stretches of Main Street in Akron. But stabilization is its own signal — and in markets that have been declining for half a century, it tends to arrive well before the investment opportunity becomes obvious to everyone else.

Midwest markets have spent years trading at discounts that reflected outmigration risk. That risk is compressing. For operators with buy boxes built around affordable basis, strong yield spreads, and limited new supply, the window to buy ahead of that shift is narrowing faster than most people realize.

We break down data like this every week in the Best Ever CRE newsletter — free for 46,000+ investors.

👉 Subscribe here: bestevercre.com/newsletter

One thing we’ve realized building the Best Ever Inner Circle:The most valuable conversations usually happen between the ...
05/20/2026

One thing we’ve realized building the Best Ever Inner Circle:
The most valuable conversations usually happen between the scheduled calls.

This week inside the group chat, members were:

→ comparing co-investment structures
→ sharing off-market deal opportunities
→ discussing how AI could improve accounting/back-office operations
→ helping each other navigate difficult markets
→ exchanging lender and broker relationships
→ giving real feedback on business strategy and capital raising

What we appreciate most is how open everyone is willing to be.

These aren’t surface-level networking conversations.

They’re real operators talking through real deals, real challenges, and real decisions in real time.

That kind of environment is hard to find — especially in this market.

Grateful for the group we’re building together.

Learn more: https://www.bestevercre.com/innercircle

05/19/2026

Most operators are obsessed with scale. Justin Spillers, co-founder of Real Estate Alpha, is obsessed with doing what doesn't scale.
He calls it "the unscalable work." It's the question he challenges his entire team with every day:

What's the option no one else is willing to do?

Here's one example that's become a real competitive advantage:

Before every showing, his leasing managers walk the unit, record a selfie video calling the prospect by name, point out what just got finished, and text it to them that morning.

"Hey, I'm in your unit right now. It looks amazing. I'm here waiting for you."

That's the standard.
And it doesn't stop at leasing.

Every touchpoint where most operators cut corners becomes an opportunity Real Estate Alpha treats as a differentiator.

Show-up rates go up. Leases get signed faster. And a culture gets built around doing the hard, time-consuming things that compound over time.

For passive investors, this is what it actually looks like when someone takes your capital seriously.

Allocation is almost full. First come, first served. Accredited investors only.

✅ 12% Fixed (15-19% Effective)
✅ Defer All Taxes For Up to 9 Years
✅ 90-Day Liquidity after 1 Year
✅ Protected by 700+ Units

▶️ Access the fund: realestatealpha.io/bec-invest

Another great week of conversations on the Best Ever CRE Show 🎙️Last week we sat down with:👤 Leo Young👤 Anna Kelley👤 Geo...
05/18/2026

Another great week of conversations on the Best Ever CRE Show 🎙️

Last week we sat down with:
👤 Leo Young
👤 Anna Kelley
👤 George Salas
👤 Chris Reece
👤 Jake Heller

Which episode are you adding to your queue? Drop it in the comments 👇

Listen to all episodes now on Apple and Spotify.

Misconceptions can shape how retirement capital is viewed in private real estate. Myth: Retirement funds are too comple...
05/13/2026

Misconceptions can shape how retirement capital is viewed in private real estate.

Myth: Retirement funds are too complex for private real estate investing.

Reality: Custodians and structured onboarding processes are designed to help investors participate using self-directed accounts. This can make it easier to incorporate retirement capital into a raise.

In practice, this often includes defined workflows for account setup, funding, and document processing, along with dedicated support throughout the transaction. For sponsors, that structure can help reduce friction and create a more consistent experience for investors using retirement funds.

Learn how retirement capital fits into private real estate investing
👇 https://try.trustetc.com/best-ever/

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