Flat Fee Florida Realty provides the exact same services as traditional real estate brokerages when it comes to selling a home, but for a flat fee instead of a percentage. We list, show, promote, and sell houses and condos for a flat fee, payable only when the property is sold, with no upfront costs whatsoever. Background
Flat Fee Florida Realty was started by William Tordjman, a Realtor licensed
in Florida since 2007, and Claude Rougier, an investor. Although the concept of a flat fee to sell a property is not new, Flat Fee Florida Realty aims to fill the gap between agencies that simply list a property for sale with limited or no assistance and the traditional brokerages that charge hefty commissions. Flat Fee Florida Realty offers an attractive formula – a full service without having to pay high commissions. The Concept:
William Tordjman was inspired by homeowners who were often left with little or no cash after selling their home because of high realtors’ commissions. It is a fact that the real estate business has evolved tremendously over the past few years. As a result of the new technologies available to this industry, selling a home requires much less work than it used to. Marketing a property is done through streamlined digital tools. Although the workload needed to sell a property has decreased, the commissions have stayed the same. William Tordjman thinks differently and wants to offer a better alternative to homeowners: selling their home for a very reasonable fee without sacrificing the quality service offered, the effectiveness, and the attention to detail.