Set Sail Group

08/19/2026

Did you know….. in the last 20 years the average For Sale By Owner has netted at least 15% less for their home than the average agent assisted home? 🏠

Thinking of selling or have a friend who is? Conus for a side by side comparison today.

08/11/2026

🏠 The Fence-Sitters: How Long Are You Going to Wait?

“I’m going to keep renting until home prices come down.”

We hear it all the time.

But take a look at the history. 📈

Over the long term, home prices have generally moved higher, even though there have been years when prices declined. The chart above is a great reminder that real estate is a long-term wealth-building asset, not a short-term guessing game.

While you're waiting for the perfect price, you're still paying for housing every month.

The difference?

When you rent, you're helping build your landlord's equity.

When you own, a portion of your payment can help build your equity.

And here's the thing about trying to time the market:

You may correctly predict that prices will drop… but you still have to know when to get back in.

What if prices fall 5%—but mortgage rates rise 1%?

What if rates fall—but prices jump 8%?

What if the “bottom” comes and goes while you're still waiting for the next big drop?

There is no crystal ball.

There is a strategy.

The right time to buy isn't necessarily when prices are at their lowest. It's when the home, payment, financing and your personal situation make sense for you.

Don't let the fear of buying at the “wrong time” keep you renting for another 3, 5 or 10 years.

Let's look at the numbers together. You might be closer to owning than you think.

⚓ Mark & Judy | Set Sail Group
When results matter, experience matters.

07/17/2026

Big News for Ahwatukee!! The original Golf Course has sold again, hopefully this time to an entity that will bring it back to it's formal glory days. Good read. Here's a quote from the buyer:
“Our goal is to build upon what has made Ahwatukee Golf Club special for generations while introducing new experiences that ensure its success for decades to come,” said Alex Hondros, Senior Vice President, Acquisitions & Asset Management at ViaWest Group. “This is much more than a golf course investment. It’s an investment in the community. We see tremendous opportunities to create a destination where golfers, families, businesses, and neighbors can gather, connect, and enjoy a modern golf experience.”

ViaWest Group, a Phoenix-based real estate investment, development, and property management firm, acquires Ahwatukee Golf Club.

06/26/2026

Excited to announce our most recent sale for our awesome clients!
🏘️ When results matter, call Set Sail Group ⛵️

06/04/2026

SOLD!!
Super happy to have been part of this sale in Sunland Village East. From the first call of 'Can you help us' to closing took just over 3 weeks. Strategies on pricing, initial marketing plan, and market knowledge, all working together to make this happen. Results: Full Price Cash Offer and we found the buyer. Thank you JJ for your trust in our team!! 🙏 🏘️ 💪
When results matter, call Mark and Judy at Set Sail Group

Welcome to Sunland Village East, one of Mesa's premier 55+ active adult communities where comfort, connection, and lifestyle come together! This beautifully maintained Farnsworth-built home offers 1,656 sq ft of move-in ready living space with thoughtful upgrades throughout. Real oak hardwood floors...

05/31/2026

A big part of our business model is volunteering and giving back to the community that supports us. Mark was honored to address the graduating class of Altadena School in Ahwatukee this week and give the American Legion Student Leadership Award to two well deserved recipients.
🇺🇸🇺🇸🫡🫡

05/25/2026

Phoenix Inventory Gives Buyers More Options

05/24/2026

Remembering Heroes, Honoring Their Sacrifice

05/23/2026

First-time homebuyer's guide to getting a mortgage
Let’s connect and talk about the latest insights in the industry!
https://www.housing-trends.com/agent-news/mark-poisson-judy-chasse/463887-First-time-homebuyer%27s-guide-to-getting-a-mortgage

05/20/2026

Phoenix: Buy or Rent? Unlock the Best Move with Judy Chasse
Let’s connect and talk about the latest insights in the industry!