08/12/2026
The everyday market may be catching its breath, but the luxury segment is telling a very different story.
This new mid-year read from Inman lines up with what we're seeing on the ground: confident buyers, cash on the table, and a real appetite for properties that are genuinely move-in ready. A few takeaways:
Luxury buyers aren't compromising. Privacy, space, and location matter more than ever, and they're willing to think bigger to get all three.
International interest is back, and it's concentrated at the top of the market.
Real estate has become the place discerning buyers park their wealth. They see it as a long-term strategy, and not just a purchase.
And the key piece that matters most for anyone marketing in this space: turnkey wins. When a truly polished, well-positioned property hits the market, buyers move fast and often over asking.
That last point is the whole game right now. Inventory exists, but the right inventory that is presented the right way, is what commands attention and multiple offers. Positioning, storytelling, and presentation aren't finishing touches at this level. They're the strategy.
Grateful to be building in markets that rewards exactly that kind of intention.
Full article: https://loom.ly/DM08NMA
While the broader housing market cools, luxury real estate is thriving. Coldwell Banker's 2026 mid-year report explains the divide.