03/18/2026
The biggest "duh" for most of us in the industry right now is why would a homeowner want to keep a home they want to sell a secret?
You may be hearing about homes being sold “off market” or in private networks. That can sound appealing, but sellers should understand the tradeoff. Fewer buyers seeing a home usually means fewer opportunities for competition. A good agent's job is to make sure your home is seen by the largest pool of agents and qualified buyers possible. More exposure almost always leads to better outcomes. In the rare event that you are a celebrity or have a scenario that an off-market sale makes sense, we have access to 30k+ agent network locally and nationwide to share it with. That said casting the widest net makes sense for most people.
If you're a buyer trying to navigate all the places you might have to start looking for homes not on the MLS, we've got you covered on that too! Find yourself an agent who leaves no stone unturned and is not living in a secret silo.
Reach out to be connected to an awesome local pro who works to get the most exposure + money for your home!