Sherron A. Hogg-San Francisco Bay Area Realtor

01/26/2026

Yesssss the short one is always older. Love my sister

12/03/2025

🎉✨ Chapter 55 ✨🎉

I still can’t believe I’m 55! My mind is out here lying like, “Girl… you’re 35,” but this body be saying, “Sis… sit down somewhere.” 😂

But listen — this year was one for the BOOKS.
I accomplished so much, I grew so much, and I’m nowhere near done.

✨ I started a WHOLE movement —
✨ I’ve walked 489 days straight
✨ I’ve inspired folks on Facebook, IG, and TikTok to get up and MOVE
✨ I’ve been choosing my health every single day
✨ And menopause? She’s been TRYING ME… but I’m still standing 😅🔥

I’m grateful for my family, for the strength God gives me, and for every gift He’s poured into me.

Here’s to Chapter 55 — more joy, more movement, more purpose, more blessings.
Let’s go. 💖✨

www.walkingisyourmedicine.com

06/20/2025

🕊️ Rest in Peace, David Lee Scott Jr. 🕊️
A true icon. A creative genius. A pillar in the dance community.

David was the heartbeat behind some of the most legendary choreography we’ve seen, including You Got Served and countless other unforgettable projects. But beyond the accolades and credits, Dave was the inspiration for so many young dancers—including my son, Richard.

I first met David at the Monsters of Hip Hop Dance Convention. I’ll never forget the spark in my son’s eyes every time Dave stepped on that stage to teach. He had a way of making kids feel seen, powerful, and part of something greater.

At The Pulse on Tour, Dave was the only instructor teaching hip hop. I watched the respect pour out of those kids as they switched gears—throwing on their hoodies and sneakers—ready to give their all for him. He was more than a teacher; he was a moment. An energy.

One of my most cherished memories: Dave was hosting a master class fundraiser in L.A. to support a parent battling cancer. We were in Northern California, and my son looked at me and said, “Mom, I want to take Dave’s class.” Without hesitation, we packed up, drove six hours to L.A., he danced his heart out, and then we drove back home. That’s the kind of impact David had—he moved people, literally and spiritually.

He was full of joy, silly when you least expected it, and always carried a smile that lit up the room. His legacy is deep, his spirit unforgettable.

Thank you, Dave, for everything you poured into the culture and our children. You will forever be missed. 💔

Rest in power, David Lee Scott Jr.

06/11/2025

Happy 29th Birthday, Richard! 🎉💛
In just 29 years, you’ve done what most people spend a lifetime trying to figure out. You’ve created your passion, built your legacy, and stayed grounded the entire way.
From the studio to the stage, from student to leader you continue to rise with purpose and grace.
I hope you take a moment today to truly feel how far you’ve come and how deeply you’re loved. Enjoy your day to the fullest.

Mommie 🥰

If you want to show him some birthday love:
💸 Cash App: $RichSwagEnt
Because greatness deserves to be celebrated. 👑

05/02/2024

24 Glenwood, Hercules CA- This property in the Glenwood community of Hercules offers a lot of attractive features for potential buyers. Situated in the picturesque Glenwood community of Hercules, surrounded by natural vegetation, providing a serene environment. A three-bedroom, two-bathroom home that is kid and pet-friendly, appealing to families. The property includes two large bedrooms with bathrooms and a third smaller bedroom that could be used as an office if desired. The kitchen boasts plenty of cabinets and counter space, offering practicality for daily living. There's ample storage space, including an outdoor closet in the partially enclosed patio, which is a useful feature. Covered parking is conveniently located close to the unit, and there is ample guest parking available for visitors. The sale includes a washer, dryer, and refrigerator, which are often essential appliances for new homeowners.

The neighborhood is central to everything Hercules and Pinole have to offer, close to schools, shopping, public transportation, and major highways (80 and 4). The HOA fee is reasonable at $440/month and covers water, garbage, landscape maintenance, and pool access, providing added convenience for residents.

An open house is scheduled for Sunday, May 5th, from 1 pm to 4 pm, providing interested buyers with an opportunity to view the property.

Y Lane & Associates
Hercules, CA 94547
DRE: 01250735
MLS 41057113
$549,000

03/05/2024

https://www.calhfa.ca.gov/dream/

The California Dream For All Shared Appreciation Loan is a down payment assistance program for first-time homebuyers to be used in conjunction with the Dream For All Conventional first mortgage for down payment and/or closing costs.

11/14/2023

So with all the news about my profession and my fellow REALTOR’s, here’s a breakdown of just some of what we do for our clients and communities…

Hold on, it is about to get real, please read to the end-

There is a lot of talk in the news about real estate agent commissions because the government wants to change 100 year old customs. But I digress…
Most Realtors LOVE what they do and they do it because they LOVE helping people but there is almost always a huge misconception on WHAT they do and how they get paid.
It's actually not a secret anymore so let’s pull back the curtain a little bit and take a deeper dive !!

*The average FULL TIME REALTOR’s earnings last year was $31,900 @ 40+ hours a week.
(Notice I wrote full time 40+ hours not 0-20 hours a week) which is well below the living wage.
As a REALTOR they do not get paid a hourly wage or salary and they only get paid if they sell a home and it closes.
They can only get paid by broker to broker.
As an agent you could work with someone for days, weeks, months, or years with no guarantee of a sale ever !! Basically gambling your time every day !!

Essentially a Realtor will wake up each day unemployed, going on Job Interviews every week and they deal with constant rejection.
They tirelessly dedicate time away from their family, pay for their own gas, pay for babysitters, miss family dinner and don’t take off weekends and rarely take vacations.
They are on call for their clients 24/7!
As a Realtor, you constantly need to be ready to work or you could miss an opportunity. Once they do close a home for a client, half goes to the other persons agent from the remaining half.
Sometimes half of the other half goes to their broker.
They have lots of upfront expenses that must be paid out before they even get paid:

Broker Splits and Fees
Office rent and utilities
MLS Fees
NAR Fees
Local Association Fees
E&O Business Insurance
Extended Auto Insurance
Self-Employment Tax
State Licensing Fees
Advertising Fees
Showing Service Fees
Website Fees
Assistant's Salaries
Showing partners
Transaction coordinator
Yard Signs
Photographers
Videographers
Office Supplies
Business Cards
Property Flyers
Electronic Lockboxes
Continued RE Education
Legal Fees
Gas
Income taxes are not taken out so they have to put that aside for Uncle Sam (around 25-30%)
…and Don’t forget health insurance if you don’t have a spouse with a salaried job that has it for the family.

As a listing agent they have lots of tasks far more than just photographing the home 🏡 with their iPhone 📱 and inputting the listing on the local MLS 💻

1. Prepare Listing Presentation for Sellers
2. Research Sellers Property Tax Info
3. Research Comparable Sold Properties for Sellers
4. Determine Average Days on Market
5. Gather Info From Sellers About Their Home
6. Meet With Sellers at Their Home
7. Get To Know Their Home
8. Present Listing Presentation
9. Advise on Repairs and/or Upgrades
10. Provide Home Seller To-Do Checklist
11. Explain Current Market Conditions
12. Discuss Seller’s Goals
13. Share Your Value Proposition
14. Explain Benefits of Your Brokerage
15. Present Your Marketing Options
16. Explain Video Marketing Strategies
17. Demonstrate 3D Tour Marketing
18. Explain Buyer & Seller Agency Relationships
19. Describe the Buyer Pre-Screening Process
20. Create Internal File for Transaction
21. Get Listing Agreement & Disclosures Signed
22. Provide Sellers Disclosure Form to Sellers
23. Verify Interior Room Sizes
24. Obtain Current Mortgage Loan Info
25. Confirm Lot Size from County Tax Records
26. Investigate Any Unrecorded Property Easements
27. Establish Showing Instructions for Buyers
28. Agree on Showing Times with Sellers
29. Discuss Different Types of Buyer Financing
30. Explain Appraisal Process and Pitfalls
31. Verify Home Owners Association Fees
32. Obtain a Copy of HOA Bylaws
33. Gather Transferable Warranties
34. Determine Need for Lead-Based Paint Disclosure
35. Verify Security System Ownership
36. Discuss Video Recording Devices & Showings
37. Determine Property Inclusions & Exclusions
38. Agree on Repairs to Made Before Listing
39. Schedule Staging Consultation
40. Schedule House Cleaners
41. Install Electronic Lockbox & Yard Sign
42. Set-Up Photo/Video Shoot
43. Meet Photographer at Property
44. Prepare Home For Photographer
45. Schedule Drone & 3D Tour Shoot
46. Get Seller’s Approval of All Marketing Materials
47. Input Property Listing Into The MLS
48. Create Virtual Tour Page
49. Verify Listing Data on 3rd Party Websites
50. Have Listing Proofread
51. Create Property Flyer
52. Have Extra Keys Made for Lockbox
53. Set-Up Showing Services
54. Help Owners Coordinate Showings
55. Gather Feedback After Each Showing
56. Keep track of Showing Activity
57. Update MLS Listing as Needed
58. Schedule Weekly Update Calls with Seller
59. Prepare “Net Sheet” For All Offers
60. Present All Offers to Seller
61. Obtain Pre-Approval Letter from Buyer’s Agent
62. Examine & Verify Buyer’s Qualifications
63. Examine & Verify Buyer’s Lender
64. Negotiate All Offers
65. Once Under Contract, Send to Title Company
66. Check Buyer’s Agent Has Received Copies
67. Change Property Status in MLS
68. Deliver Copies of Contact/Addendum to Seller
69. Keep Track of Copies for Office File
70. Coordinate Inspections with Sellers
71. Explain Buyer’s Inspection Objections to Sellers
72. Determine Seller’s Inspection Resolution
73. Get All Repair Agreements in Writing
74. Refer Trustworthy Contractors to Sellers
75. Meet Appraiser at the Property
76. Negotiate Any Unsatisfactory Appraisals
77. Confirm Clear-to-Close
78. Coordinate Closing Times & Location
79. Verify Title Company Has All Docs
80. Remind Sellers to Transfer Utilities
81. Make Sure All Parties Are Notified of Closing Time
82. Resolve Any Title Issues Before Closing
83. Receive and Carefully Review Closing Docs
84. Review Closing Figures With Seller
85. Confirm Repairs Have Been Made
86. Resolve Any Last Minute Issues
87. Attend Seller’s Closing
88. Pick Up Sign & Lock Box
89. Change Status in MLS to “Sold.”
90. Close Out Seller’s File With Brokerage

As a buyer’s agent, Realtors also have many tasks, so it’s pretty laughable and ridiculous that the courts want to eliminate the commission for a buyer agent to represent their client and work hard to make sure the buyer successfully gets the home of their dreams.

Let’s take a deep dive of what these buyers agents do exactly :

1. Schedule Time To Meet Buyers
2. Prepare Buyers Guide & Presentation
3. Meet Buyers and Discuss Their Goals
4. Explain Buyer & Seller Agency Relationships
5. Discuss Different Types of Financing Options
6. Help Buyers Find a Mortgage Lender
7. Obtain Pre-Approval Letter from Their Lender
8. Explain What You Do For Buyers As A Realtor
9. Provide Overview of Current Market Conditions
10. Explain Your Company’s Value to Buyers
11. Discuss Earnest Money Deposits
12. Explain Home Inspection Process
13. Educate Buyers About Local Neighborhoods
14. Discuss Foreclosures & Short Sales
15. Gather Needs & Wants Of Their Next Home
16. Explain School Districts Effect on Home Values
17. Explain Recording Devices During Showings
18. Learn All Buyer Goals & Make A Plan
19. Create Internal File for Buyers Records
20. Send Buyers Homes Within Their Criteria
21. Start Showing Buyers Home That They Request
22. Schedule & Organize All Showings
23. Gather Showing Instructions for Each Listing
24. Send Showing Schedule to Buyers
25. Show Up Early and Prepare First Showing
26. Look For Possible Repair Issues While Showing
27. Gather Buyer Feedback After Each Showing
28. Update Buyers When New Homes Hit the Market
29. Share Knowledge & Insight About Homes
30. Guide Buyers Through Their Emotional Journey
31. Listen & Learn From Buyers At Each Showing
32. Keep Records of All Showings
33. Update Listing Agents with Buyer’s Feedback
34. Discuss Home Owner’s Associations
35. Estimate Expected Utility Usage Costs
36. Confirm Water Source and Status
37. Discuss Transferable Warranties
38. Explain Property Appraisal Process
39. Discuss Multiple Offer Situations
40. Create Practice Offer To Help Buyers Prepare
41. Provide Updated Housing Market Data to Buyers
42. Inform Buyers of Their Showing Activity Weekly
43. Update Buyers On Any Price Drops
44. Discuss MLS Data With Buyers At Showings
45. Find the Right Home for Buyers
46. Determine Property Inclusions & Exclusions
47. Prepare Sales Contract When Buyers are Ready
48. Educate Buyer’s On Sales Contract Options
49. Determine Need for Lead-Based Paint Disclosure
50. Explain Home Warranty Options
51. Update Buyer’s Pre-Approval Letter
52. Discuss Loan Objection Deadlines
53. Choose a Closing Date
54. Verify Listing Data Is Correct
55. Review Comps With Buyers To Determine Value
56. Prepare & Submit Buyer’s Offer to Listing Agent
57. Negotiate Buyers Offer With Listing Agent
58. Execute A Sales Contract & Disclosures
59. Once Under Contract, Send to Title Company
60. Coordinate Earnest Money Drop Off
61. Deliver Copies to Mortgage Lender
62. Obtain Copy of Sellers Disclosure for Buyers
63. Deliver Copies of Contract/Addendum to Buyers
64. Obtain A Copy of HOA Bylaws
65. Keep Track of Copies for Office File
66. Coordinate Inspections with Buyers
67. Meet Inspector At The Property
68. Review Home Inspection with Buyers
69. Negotiate Inspection Objections
70. Get All Agreed Upon Repair Items in Writing
71. Verify any Existing Lease Agreements
72. Check In With Lender To Verify Loan Status
73. Check on the Appraisal Date
74. Negotiate Any Unsatisfactory Appraisals
75. Coordinate Closing Times & Location
76. Make Sure All Documents Are Fully Signed
77. Verify Title Company Has Everything Needed
78. Remind Buyers to Schedule Utilities
79. Make Sure All Parties Are Notified of Closing Time
80. Solve Any Title Problems Before Closing
81. Receive and Review Closing Documents
82. Review Closing Figures With Buyers
83. Confirm Repairs Have Been Made By Sellers
84. Perform Final Walk-Through with Buyers
85. Resolve Any Last Minute Issues
86. Get CDA Signed By Brokerage
87. Attend Closing with Buyers
88. Provide Home Warranty Paperwork
89. Give Keys and Accessories to Buyers
90. Close Out Buyer’s File Brokerage

Whew…exhausting isn’t it!?! 🤯
👀Look, YOU don't even necessarily need to buy or sell a home 🏡 to support your friend’s real estate business – here are just a few simple ways to show your support:

By sharing one of their listings, sending a friend or family member their information, letting them connect you with agents outside their area when you move to a new town (for a broker to broker referral), or leaving them a positive comment or review on the Internet, this helps them feel loved and supported!! 🥰

SO…YOU WANT TO BE A REALTOR ???

If you’re a Realtor, please feel free to copy & paste and continue to share this information.

Hug a Realtor today 🤗