Heather Lachlan Paoloni, Long and Foster, Strawberry Street Sales

Heather Lachlan Paoloni, Long and Foster, Strawberry Street Sales I provide the highest quality service. My expertise allows you to navigate the often challenging hom Richmond, VA
Real Estate sales

The Richmond housing market isn’t telling the same story everywhere.Summer looked a little different depending on where ...
09/25/2026

The Richmond housing market isn’t telling the same story everywhere.
Summer looked a little different depending on where you were looking, and heading into fall, I’m paying close attention to what happens next. If you’re thinking about buying or selling, what’s happening in your specific area and price range matters much more than looking at the market as a whole.

Swipe through for a closer look at the latest updates, and if you want to talk through what they could mean for your plans, send me a message.

09/24/2026

Consider this your permission slip.

Wander through a museum and explore one of Richmond's historic corners. No special occasion required.

Living here means the city's history and culture are always within reach — just part of everyday life.

Something about September makes me want to sharpen my pencils and hit reset. So in that spirit, here's the September R.E...
09/22/2026

Something about September makes me want to sharpen my pencils and hit reset.

So in that spirit, here's the September R.E.P.O.R.T.

R – Reading: Etna by Paul Yoon, narrated by a former military dog searching for the home he was taken from as a puppy. It's making me cry!

If you loved The Art of Racing in the Rain, this one will wreck you in the best way.

E – Eating: on Meadow Street. Their Italian sandwiches are the best, and they send a driver up to Brooklyn once a week just for the bread. Worth every bite.

P – Preparing: I'm officially becoming an empty nester this month, and it's exciting and a little daunting all at once.

More evening walks with the dogs, more time with friends, and doubling down on my career.

My husband wants me to take up golf. We'll see about that one.

O – On My Radar: A lot of Baby Boomers are getting ready to downsize, and it's some of my favorite work.

I stay protective of my clients from start to finish, right down to hauling donations to the thrift store myself.

This really is a family business, and they all show up for me.

R – Recommending: , a speakeasy-style cocktail bar near Gaskins Road. A friend took me recently and it was the perfect spot for an inventive cocktail and good conversation with girlfriends.

T – Thankful: For every client who has trusted me to help make their real estate dreams real.

I'm especially grateful for the ones who are kind, grounded, and appreciative of the work we do together.

This business can be deeply personal, and I don't take that for granted.

Now I want yours. Best thing you read, ate, or discovered this month? 👇

Hit save, because your guide to fall in Richmond is right here. Every season here has something to look forward to and a...
09/17/2026

Hit save, because your guide to fall in Richmond is right here.

Every season here has something to look forward to and as much as everyone loves the summer...there's a lot to love about these next few months.

• Virginia State Fair - September 25th-October 4th

• 2nd Street Festival - October 3-4th

• Richmond Folk Festival - October 9-11th

• Scotts's Addition Pumpkin Festival - October 31st

Photo Credit: , , ,

09/15/2026

If tree-lined, historic streets are your vibe, here are three Richmond neighborhoods worth exploring.

1. Bellevue

The porch lights are on, kids are still riding bikes up and down the block after dinner, and neighbors actually know your name.

2. Ginter Park

Broad, shaded streets and grand old homes make every walk feel like a step back in time — it's quiet, but never boring.

3. The Fan District

You can walk to dinner, coffee, a VCU game, and Carytown without ever getting in the car.

People rarely start a home search with the square footage. They start with a feeling about how they want their life to look.

If you already know your vibe, I can tell you exactly where to find it.

I walked into for the decor and walked out with a paint education. After lunch with a lender colleague at .804 (highly ...
09/10/2026

I walked into for the decor and walked out with a paint education.

After lunch with a lender colleague at .804 (highly recommend!) I couldn't resist wandering over to browse.

Here's what I learned: dusty pink had its moment last spring, creams and browns are taking over now, and blues and greens never really go out of style.

Now I can't stop thinking about my own foyer. I'm leaning toward painting the baseboards and crown moulding the same SW Alabaster as the walls. I love a soft, seamless look, and I know myself well enough to admit I'm not brave enough for a saturated color. But I did leave with a sample of Parma Gray, so we'll see how committed I really am.

Settle it for me: trim matched to the walls, or contrast? 👇

Consider me your unofficial Richmond concierge.These are my real answers when someone texts "where should we go for ___?...
09/10/2026

Consider me your unofficial Richmond concierge.

These are my real answers when someone texts "where should we go for ___?"

I take that question very seriously and I have never once missed.

Screenshot the ones that sound like your weekend. Or comment what I didn't cover and I'll tell you exactly where to go.

Save this post or send it to a friend and start making plans.

Photo Credit: , , ,

The latest market data is in, but here's the one thing they don't show:Buyers in Richmond are still moving quickly when ...
09/08/2026

The latest market data is in, but here's the one thing they don't show:

Buyers in Richmond are still moving quickly when the right home hits the market, but they’re being much more selective about what they’re willing to pay for.

Numbers are a starting point. What I actually rely on is what happens at showings, what my buyers are saying, what offers look like this month. You can't get that from a report, you get it from doing this every day.

Questions about your street, your house, your timing? DM me.

Online search engines are great for browsing...for fun. But it won't tell you the stuff that actually protects you, the ...
09/03/2026

Online search engines are great for browsing...for fun.

But it won't tell you the stuff that actually protects you, the read on the sellers, the reason a price is what it is, when to move and when to wait.

That's what I'm here for.

Show me the listings you've been saving and let's talk about what's really going on.

09/01/2026

Screenshot this so it's ready before your next getaway.

Most of it takes five minutes and saves you the vacation-ruining phone call from a neighbor.

The washing machine valve and the garage opener are the two people always forget, and they're the two most worth doing.

Address

409 Strawberry Street
Richmond, VA
23220

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm

Telephone

+18043190204

Website

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