Pacific Real Estate Center

Pacific Real Estate Center We are a boutique San Diego real estate brokerage delivering expert guidance and personalized service. CalBRE # 012868292

Specializing in coastal and urban homes, we combine local expertise, modern marketing, and a client-first approach to achieve exceptional results! We are centrally located in the heart of Point Loma, but knowledgeable and experienced all over our beautiful San Diego area. We pride ourselves in providing a uniquely tailored approach to each client, making sure that at the end, all the pieces fit.

06/03/2026

You know that thing puppies do when they get the zoomies?

They run around the house like complete maniacs…

Full speed.
No destination.
No plan.

Just pure, uncontrollable excitement.

Well… as it turns out, I’m not that different when I sign a new listing agreement:

One minute I’m acting like a professional real estate broker with over 20 years of experience.

The next minute I’m pacing around my office, looking at photos of the property, and thinking about marketing ideas.

Basically the human version of running laps around the living room.

The only difference between me and my puppy is that when he gets the zoomies, people think it’s adorable.

When I do it, my agents ask me if I’ve had too much coffee.

The answer is: no, it’s not too much coffee. It’s a new listing with the same energy I brought to my very first one.

Now excuse me while I continue my listing “zoomies”. 😉

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Do you know of anyone thinking about selling in La Jolla Village?I have a qualified buyer actively looking in that area,...
06/02/2026

Do you know of anyone thinking about selling in La Jolla Village?

I have a qualified buyer actively looking in that area, and we’re not just waiting for the perfect home to hit the MLS.

Sometimes the right property is the one nobody else knows about yet.

So if you’ve heard of a possible off-market opportunity, a neighbor considering selling, or someone who’s quietly testing the waters, please reach out to me.

Your referral could be exactly what my buyer is looking for.

Please DM me! 🙏🏻

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05/29/2026

There is a reason why I prefer working with my preferred lenders:

They answer their phones.
They’ve closed countless escrows with me.
They proactively update everyone.
They know they stand to loose me as a source of business if they mess up.
And I trust them implicitly.

The lender my client chooses? Not so much… as I know nothing about them!

I don’t know their work ethics.
I don’t know if they understand contractual timelines.
I don’t know if they closely examined my clients financial situation and properly educated them on the best loan program for them.
And most importantly, I have zero confidence that there won’t be any last-minute surprises.

And so, against every fiber of my being, I usually say:

“Of course! It is totally your choice.”

Fast forward to us being under contract:

Inspections? Done.
Contingencies? Removed.
Final walkthrough? Scheduled.
Close of escrow: in 2 days.

That’s when I get the call from the Escrow officer:

“Houston….we have a problem….”

“There’s an issue with the appraisal.”

OR

“Underwriting suddenly needs a tax returns from 1997, and a notarized statement from a previous employer.”

And suddenly, the buyers who were so happy to have saved $138 in lender fees are now sweating bullets and are scrambling to re-arrange their entire lives (and a moving crew!) to accommodate a late close of escrow.

Meanwhile I’m in the corner pretending this issue never came up, and that I didn’t warm my clients about exactly that risk.

Because as Realtors, we don’t say:

“I told you so.”

And we certainly don’t point fingers.

We just pick up the pieces and do everything in our power to solve the issue.

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05/28/2026

Am I alone on this one? 🤷🏻‍♂️

Sometimes, I wonder how the IG algorithm works:

I spend two hours working on a reel:

Perfect hook.
Transitions? Cinematic.
Captions? Rewritten seventeen times.
Audio? Trending… but not too trending.
Thumbnail? Strategic.
Lighting? Elite.

I’m sitting there thinking:

“Instagram is gonna LOVE this.’

I post it…

And then immediately start refreshing like I’m waiting for biopsy results.

A few hours later….27 views! 😳

And somehow 11 of them are from me.

Then Instagram hits me with:

“This Reel is performing worse than your typical content.”

OH, THANK YOU KINDLY, SHERLOCK!

Meanwhile…

The reel I filmed in six seconds while pretending to type and email hits 8000 views in 30 minutes!

No editing.
Bad lighting.
Nothing special happening.
No hook.

And then I start wondering…

Does the algorithm reward effort?

Or does Instagram just wake up every morning and go:

“Hmm… today? Let’s go with chaos.”

At this point I genuinely believe Instagram looks at me spending two hours editing and says:

“Aww… he tried. Cute. Suppress it.”

But the second I accidentally post something half asleep, looking confused, saying one random sentence…

Instagram’s response is:

“YES. THIS. IS. GREAT.”

I’m curious: Do you have similar experiences? 🤷🏻‍♂️

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Not bad, ChatGPT, not bad at all! Comment “prompt” and I’ll share the prompts I used with ChatGPT with you.DRE 01250179 ...
05/23/2026

Not bad, ChatGPT, not bad at all!

Comment “prompt” and I’ll share the prompts I used with ChatGPT with you.

DRE 01250179

05/21/2026

You know what my biggest fear in real estate is?

It’s not lawsuits, interest rates, or an appraisal coming in low.

Not even a buyer saying, “We’re going to sleep on it.”

No. My biggest fear?

Letting the owner’s prized and beloved cat out! 🫣

You show up for a showing and the occupant casually says:

“Oh… just make sure Mr. Whiskers doesn’t go outside.”

Cool.

Now I’m not a realtor anymore, and the showing turned into a “Cat Containment Unit.

Suddenly I’m opening doors like I’m trying to sneak up on someone.

God forbid if the cat were to get out!!! 😳😳😳

Forget selling the house.

That showing is pretty much over.

Now it’s me crawling through bushes in loafers yelling:

“Pssst pssst pssst, kitty, kitty… where are you? Will you please come back!!I

Honestly?

I’d rather negotiate a 17-offer bidding war than be responsible for somebody’s emotional support tabby escaping out the side door.

😉🐈

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05/20/2026

Two units. One iconic beach lifestyle. Zero compromise.👊🏼😎

Just blocks from the sand at Windansea Beach, 521 Arenas isn’t just real estate… it’s a rare opportunity hiding in plain sight.

➡️ Two 3BR/2BA units.
➡️ Ocean-view balcony upstairs.
➡️ Private yard downstairs.
➡️ Currently used as Vacation rentals.
➡️ Garages & off street parking
➡️ And a location that basically says: “walk to the beach and figure the rest out later.”

Morning surf. Sunset wine. Generate Income. Repeat.

In a market full of “rare opportunities” that somehow aren’t rare… this one actually is.

📍521 Arenas St, La Jolla

DM me for details before someone else decides beach life + investment potential sounds like a good idea.

DRE 0125179

New listing alert! 🚨 Exceptional coastal investment opportunity just blocks away from iconic Windansea Beach is now avai...
05/17/2026

New listing alert! 🚨

Exceptional coastal investment opportunity just blocks away from iconic Windansea Beach is now available!

This versatile property features two spacious 3BR/2BA units, currently operating as successful vacation rentals, offering outstanding flexibility for investors, owner-occupants, or multi-generational living.

The larger, upstairs unit showcases beautiful ocean views and a private balcony, while the downstairs unit enjoys its own secluded yard, ideal for seamless indoor-outdoor coastal living.

Each unit includes a detached 1 car-garage along with abundant additional off-street parking - a rare and highly valuable amenity in this coveted beachside location.

Just moments from world class beaches, renowned dining, upscale shopping, and the vibrant village lifestyle of La Jolla, this is a rare opportunity to own a highly versatile income-producing property in one of South California’s most sought-after coastal communities!

DM me for details and how to view this versatile property!

DRE 01250179

WANTED: A Creative Real Estate Videographer 🎥🏡Not looking for someone who just shoots wide angles and slow-motion coffee...
05/16/2026

WANTED: A Creative Real Estate Videographer 🎥🏡

Not looking for someone who just shoots wide angles and slow-motion coffee pours.

I’m looking for someone who understands:
• storytelling
• emotion
• luxury lifestyle
• cinematic transitions
• drone work
• humor
• pacing
• social media attention spans
• and how to make people actually STOP scrolling.

Most of my content is focused around:
📍 Coastal San Diego real estate
📍 Listings
📍 Market commentary
📍 Lifestyle reels
📍 Creative/skit-style videos
📍 Instagram-first content

You should be comfortable with:
✔️ Reels
✔️ Vertical video
✔️ Fast edits
✔️ Audio syncing
✔️ Drone footage
✔️ Creative brainstorming
✔️ Thinking outside the box

Bonus points if you:
• understand luxury branding
• have a slightly sarcastic sense of humor
• know current IG trends
• can tell me when an idea of mine I s terrible 😅

This is not a “show up and film” role - I’m looking for a creative video partner-in-crime!

📩 DM if you are interested, or tag someone who would be a great fit.

Address

1005 Rosecrans Street Ste 200
San Diego, CA
92106

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 5pm
Sunday 9am - 5pm

Telephone

+16198518100

Website

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