06/16/2026
In 2008 — at the age of 40 — I was exploring my life’s purpose when I received an unmistakable nudge: enroll at Santa Barbara City College to discover if I was a filmmaker. This made no sense to me because I had zero experience in filmmaking. But it was a message that kept coming up, so I jumped off the proverbial cliff and enrolled. During one of my classes, I asked my instructor about the pervasiveness of violence in media. His answer stopped me in my tracks: “You forget just how desensitized we’ve all become.”
Then a lightbulb went off. I ran to my car, sped home and started researching the effects of media violence on children — and what I found changed everything. It led to an award-winning documentary — A Kinder World.
When I returned to real estate, a question had taken root that I couldn’t shake: what if we consciously chose what we consumed, supported, and built — in media, in business, in our community? That question grew into something new: A Kinder World of Commerce, a movement supporting purpose-driven businesses and nonprofits using their work as a force for good right here in Santa Barbara. 🔗 Links in bio.
I think about that moment a lot these days — especially as I watch the coarsening of our culture and the suffering it’s causing, including here at home: massive federal cuts of $500M to Santa Barbara, $30M of which won’t reach our nonprofits.
Where would that money have gone? Food security. Housing and shelter. Healthcare. Mental health. Youth and education. Senior services. On top of that: a 4–6 month wait to see a doctor or physical therapist, and nurses and teachers who can’t afford to stay. I wonder how much we’ve normalized without realizing it.
We don’t just live in our homes. We live in a community. And what happens to our neighbors — those who’ve contributed to our community, those hit hard by life, and the children who have no say in any of it — impacts all of us.
If you know an individual, nonprofit, or company doing impactful work to address our community’s challenges, please tag or share about them below. If that’s you, don’t hesitate to share— we want to know how we can help. It will take all of us. I’d love to hear from you.