The Leading Agent

The Leading Agent Clear systems, practical tools, and straightforward advice built for new real estate agents who want long-term growth without the guesswork.

Most people spend a lot of time researching how to get a real estate license, but they never think to see what being in ...
09/04/2026

Most people spend a lot of time researching how to get a real estate license, but they never think to see what being in the business is actually like.

Then they show up on day 1, license in hand, but have NO idea what they just signed up for.

📘 If you want a more realistic look at what it actually takes to build a career in real estate, grab a copy of What Real Estate School DIDN’T Teach You at the link in our bio.

Your brokerage matters.But your business is still yours to build.If you’d like help connecting with a trusted broker or ...
09/04/2026

Your brokerage matters.

But your business is still yours to build.

If you’d like help connecting with a trusted broker or mentor in your area, let us know. We have a growing national network of experienced real estate professionals and are happy to help point you in the right direction that fits YOUR business - not theirs.

You don’t need to spend a ton of money to generate real estate leads. Sometimes the simplest, most personal strategies a...
09/02/2026

You don’t need to spend a ton of money to generate real estate leads. Sometimes the simplest, most personal strategies are the ones that work best.

What are your favorite inexpensive lead generation strategies that have worked for you?

When I was a new agent and couldn’t seem to get traction, another agent gave me a piece of advice I’ve never forgotten:A...
09/01/2026

When I was a new agent and couldn’t seem to get traction, another agent gave me a piece of advice I’ve never forgotten:

Ask for the business.

It sounds simple, but a lot of new agents don’t do it. They post, network, stay in touch, and hope people think of them when real estate comes up.

You have to actually ask.

“Do you know anyone thinking about buying or selling?”

“Would you like me to put together a home value for you?”

You don’t have to be pushy, you just have to make it clear that you’re ready and able to help.

Sometimes the difference between being busy and getting business is simply asking for it.

If you are looking for more seller leads, consider circle prospecting.Maybe a home nearby just listed or sold over askin...
09/01/2026

If you are looking for more seller leads, consider circle prospecting.

Maybe a home nearby just listed or sold over asking price. You can offer to send surrounding homeowners a valuation report so they can see what their home may be worth in the current market, especially when there’s clearly buyer interest in the area.

Homeowners are naturally curious about what’s happening in their neighborhood, so it gives you a relevant reason to start a conversation and find out whether they might be thinking about selling now or sometime in the future.

And there’s a secret strategy that top agents use to make their circle prospecting efforts even stronger: local visibility.

If you’re consistently posting neighborhood market updates, local businesses, community events, new listings, open houses, and other useful local content, the people you prospect may have already seen you before.

Your social media is essentially warming up the market while you prospect it.

They might not know you personally yet, but recognizing your name or face can make that first conversation feel a lot less cold.

Want more simple, low-cost ways to generate real estate leads?

Grab our FREE Real Estate Lead Generation Guide at the link in bio.

08/26/2026

Stay visible, stay consistent, and follow up.

Start preparing for your real estate career before you pass the exam. Grab our free New Agent Guide (link in bio).And if...
08/25/2026

Start preparing for your real estate career before you pass the exam. Grab our free New Agent Guide (link in bio).

And if you'd like us to help connect you with a broker or mentor in your market, send us a DM.

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Scituate, MA
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