The Leading Agent

The Leading Agent Clear systems, practical tools, and straightforward advice built for new real estate agents who want long-term growth without the guesswork.

Top New Release in Real Estate Sales! And climbing the best seller rank too - sitting at #3!! 🤞
06/02/2026

Top New Release in Real Estate Sales! And climbing the best seller rank too - sitting at #3!! 🤞

05/18/2026

3 FREE (and almost free) lead generation ideas every new real estate agent should be using:

#1 Circle prospecting around a recent listing or sale: a quick way to introduce yourself as the local resource for only the cost of postage.

#2 Text your friends listings in their neighborhood: it keeps you top of mind and starts natural conversations that lead to referrals. For example: “This house was just listed and it’s right around the corner from you - do you know of anyone looking to move to the neighborhood?”

#3 Create a community guide with a clear CTA: it positions you as the expert and captures contact info from buyers looking to move to town.

As a brand-new agent, there is no reason to spend tons of money on leads until you’ve tested every free and low-cost strategy available to you. Build momentum first, invest later.

✨ For more free and low-cost lead generation strategies, grab The New Agent Blueprint (link in bio).

You don't have to reinvent the wheel. Learn from agents who have been there. Here are 5 FREE Ways to Generate Real Estat...
05/18/2026

You don't have to reinvent the wheel. Learn from agents who have been there.

Here are 5 FREE Ways to Generate Real Estate Leads

Fact: You don’t need to spend a dime to build a pipeline - you just need strategy and consistency. Here are 5 of my favorite no-cost lead generation ideas:

1. Create a downloadable lead magnet (think: buyer checklist!)
2. Offer free home valuations on social 3. Host a casual Q&A on IG Live or Zoom
4. Reach out to a busy agent in your office for referral overflow
5. Send handwritten notecards to your SOI

💡 These strategies are pulled straight from my “30 Days of Lead Gen” checklist—and they WORK.

🔗 Grab the full Lead Generation Checklist - link in bio

Most people in real estate school are focused on just one thing: passing the exam.And yes, that matters.But the agents w...
04/27/2026

Most people in real estate school are focused on just one thing: passing the exam.

And yes, that matters.

But the agents who succeed long-term start thinking about their business before they even get their license.

They start building relationships.
They start learning the market.
They start showing up as the professional they’re becoming.

You don’t need to feel 100% ready to start moving forward.

In fact, the agents who wait until they feel “ready” are usually the ones who stay stuck.

Confidence in this business doesn’t come first.
Action does.

Take the steps.
Have the conversations.
Start acting like the agent you’re becoming.

Your future clients are already out there.

And the sooner you start showing up, the sooner they’ll find you.

🖼️ Picture this: You’re listing a home that has a nicely sized bonus room, about 12’ x 12’, with no closet. How can you ...
03/11/2026

🖼️ Picture this: You’re listing a home that has a nicely sized bonus room, about 12’ x 12’, with no closet.

How can you show its potential to buyers?

✨ Whether staged as a guest bedroom, home office, or sitting area, it’s all about helping buyers visualize the potential.

When deciding how to stage a flexible space, look to the most common comps in the neighborhood—are home offices trending? Are buyers prioritizing extra bedrooms? Staging with intention helps you tap into the lifestyle buyers are actually searching for.

💡It’s not just about filling a room—it’s about connecting with the buyer pool.

What would you choose?

Your first 30 days as a new real estate agent are the most critical time of your career.The sooner you close your first ...
03/11/2026

Your first 30 days as a new real estate agent are the most critical time of your career.

The sooner you close your first deal, the sooner you can start to gain momentum and build a sustainable business.

But you need to know how to get started.

The Leading Agent's 30 Day Blueprint eBook gives you the step-by-step process for how to launch a successful career, and the best part is you can start even if you haven't gotten your license yet.

Check it out and get started today. Link in bio.

🎷So much fun watching Ben and the rest of the Gates Middle School Holiday Band perform at the tree lighting in Scituate ...
12/06/2025

🎷So much fun watching Ben and the rest of the Gates Middle School Holiday Band perform at the tree lighting in Scituate Harbor last night! 🎄

Thanks to the Scituate Library for lending us this inflatable movie projector kit from the Library of Things! Night 1 = ...
09/01/2025

Thanks to the Scituate Library for lending us this inflatable movie projector kit from the Library of Things! Night 1 = Mrs. Doubtfire 👵🏻 Night 2 = Jaws 🦈

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