09/01/2026
If you are looking for more seller leads, consider circle prospecting.
Maybe a home nearby just listed or sold over asking price. You can offer to send surrounding homeowners a valuation report so they can see what their home may be worth in the current market, especially when there’s clearly buyer interest in the area.
Homeowners are naturally curious about what’s happening in their neighborhood, so it gives you a relevant reason to start a conversation and find out whether they might be thinking about selling now or sometime in the future.
And there’s a secret strategy that top agents use to make their circle prospecting efforts even stronger: local visibility.
If you’re consistently posting neighborhood market updates, local businesses, community events, new listings, open houses, and other useful local content, the people you prospect may have already seen you before.
Your social media is essentially warming up the market while you prospect it.
They might not know you personally yet, but recognizing your name or face can make that first conversation feel a lot less cold.
Want more simple, low-cost ways to generate real estate leads?
Grab our FREE Real Estate Lead Generation Guide at the link in bio.