09/08/2026
๐ ๐ญ๐ก๐ข๐ง๐ ๐ฌ ๐๐๐ฅ๐ฅ๐๐ซ๐ฌ ๐ง๐๐๐ ๐ญ๐จ ๐ค๐ง๐จ๐ฐ ๐๐๐จ๐ฎ๐ญ ๐๐๐๐๐ ๐๐๐ฐ ๐๐จ๐จ๐ค!
๐) ๐๐จ๐ฎ ๐๐จ๐ง๐ญ๐ซ๐จ๐ฅ ๐ญ๐ฐ๐จ ๐ฌ๐๐ฉ๐๐ซ๐๐ญ๐ ๐ฌ๐ฐ๐ข๐ญ๐๐ก๐๐ฌ: whether the property is showable during First Look, and whether you're willing to accept an offer during that window โ you can say no to both and just build buzz.
๐) ๐๐จ๐ฎ ๐ก๐๐ฏ๐ ๐ซ๐๐๐ฅ ๐จ๐ฉ๐ญ๐ข๐จ๐ง๐ฌ ๐ก๐๐ซ๐ โ ๐ญ๐ก๐ ๐ซ๐ข๐ ๐ก๐ญ ๐ฅ๐๐ฏ๐๐ฅ ๐จ๐ ๐๐ฑ๐ฉ๐จ๐ฌ๐ฎ๐ซ๐ ๐๐๐ฉ๐๐ง๐๐ฌ ๐จ๐ง ๐ฒ๐จ๐ฎ๐ซ ๐ ๐จ๐๐ฅ ๐๐จ๐ซ ๐ญ๐ก๐ข๐ฌ ๐ฅ๐ข๐ฌ๐ญ๐ข๐ง๐ . Reasons to keep it targeted instead of wide-open during First Look: testing pricing/interest with a smaller pool before committing to a public number; keeping the home feeling "new" to the largest audience once you do go wide; timing your prep and staging around your own schedule; or working a specific buyer pool first (e.g., an agent's own network) before opening it up broadly. Your agent can walk through which of these fits your goals best.
๐) ๐๐จ๐ฎ๐ซ ๐ฆ๐๐ซ๐ค๐๐ญ ๐๐ฅ๐จ๐๐ค ๐ซ๐๐ฌ๐๐ญ๐ฌ, ๐๐ง๐ ๐ฉ๐ซ๐ข๐๐ ๐ฆ๐จ๐ฏ๐๐ฌ ๐๐ฎ๐ซ๐ข๐ง๐ ๐
๐ข๐ซ๐ฌ๐ญ ๐๐จ๐จ๐ค ๐ฌ๐ญ๐๐ฒ ๐ฉ๐ซ๐ข๐ฏ๐๐ญ๐ ๐ญ๐จ ๐ญ๐ก๐ ๐ฉ๐ฎ๐๐ฅ๐ข๐. Any price changes or time spent in First Look won't show on Zillow/Redfin-style sites โ Days Active starts at zero the moment it goes to Active โ while still being fully tracked for other agents and brokers in NWMLS's own systems.