06/28/2026
4 Pillars to CLOSING DEALS and getting PAID
We see this happen every day......
An investor thinking that LEADS ARE EASY......
No lead ever said in the first sentence.....
"yes buy my house for 50 cents on the dollar"
Sorry that just isn't how it works...
A lead needs a couple things before you can get it for the perfect price
1. Patience - the lead needs your patience, if they feel rushed or like you aren't genuinely trying to work with them they will KILL THE DEAL
2. Accuracy - know your numbers, house numbers, offer numbers, comp numbers, don't get this lead confused with another one, be sharp and show them you have earned their business!
3. Interest - talk to them about them, and do not forget the lead, leads are very sensitive and if they feel like they fell through our cracks...they will KILL THE DEAL
4. Diplomacy - everyone should feel like they are winning, create win-win scenarios for both YOU and the LEAD, if the Lead feels like they are LOSING then.....they will KILL THE DEAL
That's right that spells PAID, and if you want to get paid, you have to make sure you hit all of these points!
Leads are EASY if you can follow this formula, you will win everytime!
