James Prendamano

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James Prendamano Real estate operator. Father. Builder. Sharing 25 years of operator playbooks and life lessons at The Prendamano Academy - 100+ free lessons.

We are all a part of source. You already have what you need. https://www.jamesprendamano.com/whitepapers Over his career, James’ team has closed over 1500 deals, leased more than 1 million square feet of commercial space and has effectuated more than 1 billion dollars in transactional Real Estate. During this time James shepherded the completion of transformative projects literally reshaping Staten Island; NYC’s commercial real estate landscape. Through discipline and subscribing to a lifelong learner mindset James’ expertise runs the Real Estate gamut. Be it residential units, mixed-use buildings, retail and office leasing, defaulted notes, land leasing, or ground up development, project planning / design, large scale acquisition, ULURP approval consultation and retail leasing, James’ unique gift of vision and tenacity is unmatched. His consulting work and; clients include some of the most successful names in New York City Real Estate. Industry giants such as Goldman Sachs, BFC Partners, IronState Developers and Madison Realty Capital have come to rely on James’ expertise. Throughout the years James has developed an impressive customer roster including some of the world’s top brands such as Nike, Nordstrom Rack, Columbia, Gap, Banana Republic, Brooks Brothers, Walgreens, and Various financial institutions to name a few. Recently, James launched his Podcast amassing an audience in over 60 Countries sharing his knowledge and expertise and coauthored an Amazon best seller! James has been named one of the 50 most influential people by “City and State” for several years running. As CEO the company was named one of New York City’s top 10 boutique real estate firms by the “Commercial Observer” and won the “Top 31 Business Award” by the Staten Island Economic Development Corporation. Recently James was named one of the top 100 leaders in Real Estate and Construction as well as one of the top 100 innovators in Real Estate, in part due to his groundbreaking new Real Estate Software which is slated to be offered to the marketplace in the coming months. James’ success in the Real Estate Space has resulted in several appointments by the Mayor of New York City and he currently serves as a Director of the New York City Industrial Development Agency (NYCIDA) as well as a Member of the Build NYC Resource Corporation (Build NYC) for The New York City Economic Corporation. James has built a culture of service and philanthropy. He created the “Season of Giving” donating to various charities throughout the years. Additionally, James serves on the board of Staten Island Chamber of Commerce, as a cabinet member for the Staten Island Economic Development Corporation and is a member of the International Council of Shopping Centers and various Real Estate Associations. He also serves on the board of directors for CFLC (Central Family Life Center). Recently James launched PreReal, Prendamano Real Estate a state-of-the-art new age Real Estate Brokerage, Technology company, Investment fund and one of a kind Real Estate Institute.

10/24/2026

Folks, I used to say I'd rather rip my nails out than read.

Then I made a deal with myself. Ten minutes a day.

Silence. Resistance. I did it anyway.

Some days ten minutes turned into two hours. Some days it stayed ten minutes. But I showed up every day.

Now? Depends. Sometimes ten minutes. Sometimes I blow through a book in a weekend. Sometimes a book takes four or five weeks if it doesn't spark for me.

The time changes. The habit doesn't.

That's not inconsistency. That's diligence.

10/24/2026

If it's time, it's time. Buy the asset. Buy the right piece of real estate, in the right place.

Rates come and go. They always have. But if the difference between a seven and a half mortgage and a six and a half mortgage is the reason you can't afford it, that's your answer. You probably shouldn't buy it.

That's not negativity, it's diligence.

10/23/2026

Folks, do sellers have a case for sitting on their house because of a low rate?

Depends on the person.

There's a whole group of boomers and empty nesters sitting on houses with empty bedrooms. Paying extra in utilities. Extra in taxes. Extra in maintenance.

They think it's free. 'My rate's at 3%, 3.5%, okay.' But what about the overhead to carry it?

None of that rational thinking factors into the emotional decision.

10/23/2026

Folks, I don't care if your graduation rate is 100%. Silence.

I don't care if your job placement rate is 100%. Silence.

Here's the only question that matters. Are the kids happy? Are they inspired? Are they better human beings?

If the answer is no, I don't care where you are.

It's about the education system in general.

Folks, it's broken.

10/22/2026

Folks, I hear it constantly. "The market's tough. It's frozen. Nobody's buying or selling."

Here's the alternative. Take that half hour you spend complaining every day. Read. Do your homework. Do the research. Find solutions.

That's not negativity, it's diligence.

Isn't that better than sitting and lamenting? Do the work, smash it, make great money. Provide for your family. Buy yourself some freedom.

Folks, the choice is yours.

10/20/2026

Folks, let's talk about why mortgage rates rose.

Bonds are coming due. They need buyers. Rates had to rise to induce a better return.

Pre-COVID and early COVID, rates were artificially suppressed. For way too long. That's the aberration, not the norm.

Buyers keep waiting on the sidelines, trying to time a market they don't fully see.

An expert sees the bonds. Sees the why. You typically don't, as a buyer or a seller.

That's not negativity, it's diligence.

10/20/2026

Folks, here's what's missing from most of these conversations.

You wanna hold the money? Fine. There has to be an accountability matrix. Silence.

There has to be a public website. One that publishes the results. Transparency. Silence.

Then okay. I'm down. Let's give it a shot.

But you have to be accountable. That's not negativity, it's diligence.

10/19/2026

Folks, anxiety felt like a backpack I carried everywhere.

My mission got simple: drop the backpack.

The weight's gone. Not because I fought it. Because I stopped picking it up.

Hard to get there. Simple once you're there.

Anxiety Gone. That's the truth.

10/19/2026

Folks, this is wild. AI and satellites are uncovering lost civilizations hidden under small hills. It's everywhere. Can't hide it anymore.

10/19/2026

Folks, it was the right deal at the right time. Macro, micro, site, all of it lined up. I made a bunch of money on it.

Usually that would scare people away. They're not experts. Not knocking them for that.

But I've been doing this thirty years. I know when a deal's a deal. When the conditions are right, you act.

That's not luck. That's diligence.

Address

​7448 Amboy Road
Staten Island, NY
10307

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