Alicia G. Swann, Broker

Alicia G. Swann, Broker Delivering clarity, confidence, and results with my Purpose-Driven Method™!

Nearly half of sellers today are making concessions to close the deal, whether that’s covering closing costs, offering r...
01/06/2026

Nearly half of sellers today are making concessions to close the deal, whether that’s covering closing costs, offering repairs, or even throwing in a few extras.

Why? Because buyers have more options now, and standing out takes strategy.

The good news is, with prices still up roughly 55% over the past five years, most sellers have room to negotiate and still come out ahead.

Want to know which concessions are helping homes sell fastest in our market? Send me a message or drop a comment here.

01/05/2026

Staged homes sell 73% faster. That’s not a coincidence. If you want to sell quickly, let’s chat about whether staging makes sense for you.

01/02/2026

Almost half of sellers are making concessions right now to get their house sold. If you want to know which concessions are working for sellers in our market, reach out.

Staged homes get up to 10% more views, and they sell 73% faster than homes that aren’t staged.That’s not a coincidence. ...
12/29/2025

Staged homes get up to 10% more views, and they sell 73% faster than homes that aren’t staged.

That’s not a coincidence. But it is what happens when your house stands out online.

If selling quickly is your goal, staging may be a smart strategy – especially now that there are more homes for sale.

To go over your options and my recommendation based on your budget (and timeline), DM me.

Why are some homes selling and other sitting, especially as more houses have hit the market this year? The difference is...
12/23/2025

Why are some homes selling and other sitting, especially as more houses have hit the market this year?

The difference isn’t luck. It’s strategy.

With more homes to choose from and pickier buyers, the ones that are priced right, prepped well, and marketed effectively from day one are getting offers. And those homes are selling.

If this is your year to move, there’s one thing you should know: the right local agent with an expert, proven strategy can help your house sell in any market.

When you’re ready to learn more, let’s talk. No commitment, just information you can use to call your shot.

A lot of sellers are going to hit pause right now and wait to list until 2026… which is exactly why this season can work...
12/22/2025

A lot of sellers are going to hit pause right now and wait to list until 2026… which is exactly why this season can work in your favor.

The buyers still looking aren’t just casually browsing, they’re motivated and usually eager to move before the new year.

And with other sellers pulling back, your house could jump straight to the top of a buyer’s wish list.

If you want a moment with real seller advantage, this season could be it.

About half of homes are selling for under their asking price right now. While that feels very different from the past fe...
12/17/2025

About half of homes are selling for under their asking price right now.

While that feels very different from the past few years, it’s actually a return to what’s considered normal for the market.

And the sellers who succeed today are the ones who recognize this shift. They price smart from day one, make their home stand out, and stay flexible when buyers ask for give-and-take.

You need to plan for the market we’re in, not the one we saw a few years back. And I can help.

Want to know what I think your house would sell for today? DM me.

If your listing isn’t getting traction, here's what you need to realize.Homes are sitting longer today. And one of the r...
12/13/2025

If your listing isn’t getting traction, here's what you need to realize.

Homes are sitting longer today. And one of the reasons why? Overpricing like it’s 2021 again.

Unlike a normal market where list prices keep rising, they’ve actually been flat for over 3 years. And that’s a change worth paying attention to.

List prices have leveled off because buyers are being more selective as inventory has grown over the past few years. There are more homes on the market, and sellers need to take note.

So, if your home isn’t getting showings or offers, take it as a sign to check in with your agent. A small price adjustment could be the move that gets buyers through the door.

Because in a market like this you can’t just wait it out and hope for the best. Patience won’t sell your house. But the right price will.

If your house isn’t selling, it may be your price.The  #1 reason homes aren't bringing in offers today is because they’r...
12/12/2025

If your house isn’t selling, it may be your price.

The #1 reason homes aren't bringing in offers today is because they’re priced too high for the current market, and that’s turning off buyers.

But here’s the good news: you probably don’t need a big price cut to get results.

Data shows the typical price reduction right now is only about 4%. And that small shift in your pricing strategy can make a real difference.

If you’re ready for something to change, you have to be willing to make a change.

Ask your agent how much they recommend based on what’s selling in your neighborhood right now.

12/11/2025

Is your house sitting and not selling? It may be time to reconsider your asking price. Want some expert advice on what you should do? Talk to your agent.

Chances are you have a lot more equity than you think.A record number of homeowners are using their equity to downsize a...
12/09/2025

Chances are you have a lot more equity than you think.

A record number of homeowners are using their equity to downsize and buy their next place in all-cash (no mortgage, no monthly payment).

And that’s helping them move faster, stand out to sellers, and cut down on their monthly expenses.

Want to know if you have enough equity to be an all-cash buyer, too? Let’s connect and run the numbers.

Address

Stone Mountain, GA
30083

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