09/20/2022
3 strategies for pricing your home for sale.
1. Pricing home above market value โ The advantage is that you might find the perfect buyer and set a new record for the area. The disadvantage is local agents may reject the property, realizing that itโs overpriced. Also, homebuyers may not even see the property online because of their pre-set price ranges.
2. Price at fair market value. The advantage is youโll have a better idea of when the home will sell and for how much, but you might be shooting yourself in the foot. As a seller, the more offers you get, the more leverage you have to get better terms and prices. At fair market value, you may not attract as many offers as you could have.
3. Price home below market value. The goal of this strategy is to create a bidding frenzy. The most serious buyers will have experienced agents who know the price is intentionally low. Those buyers will make offers at a great price with great terms, meaning youโll be able to choose the terms you want.
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