06/24/2026
A Broward seller listed their home at $485K.
90 days later, they accepted $440K.
3 mistakes cost them $45,000.
Swipe through to see exactly what they were. Then come back and read.
---
I've been a broker in Broward County for over 20 years. And I still watch sellers make the same three mistakes.
Not because they're not trying. Because nobody told them the truth before they listed.
The pricing mistake is the most common: buyers have done their homework. They've seen the comps on Zillow before they ever call you. Price your home 5–10% over market and you're not negotiating from strength — you're creating perception of damage. Every day on market works against you.
The photos mistake is the most expensive: 90% of buyers start their search online. If your listing photos don't make someone stop scrolling and book a showing, the rest doesn't matter. Professional photography isn't a luxury — it's the cost of entry.
The showing mistake is the one agents usually skip: if getting into your home requires 48 hours notice and a strict window, agents will simply move on to the next property. Accessibility is non-negotiable.
Mistake #3 costs nothing to fix. And fixing it could mean the difference between a quick, competitive sale and a listing that sits for 90 days.