Valerie Orca, Florida Realtor & New Home Professional

08/05/2026

https://www.homes.com/news/home-loan-applications-fall-as-mortgage-rates-hit-highest-level-in-over-a-year/1141828846/


The 2.9% decline in mortgage applications actually was an improvement from the 6.4% slide recorded last week.

Nationally, home sales in June rose 6.1% from a year earlier, but more listings have led to limited price appreciation, according to a Homes.com national housing market report. June's median home sale price of $401,000 inched up 1.5% from a year earlier.

Key takeawaysMortgage applications fell 2.9% last week as borrowing costs reached their highest level in more than a year.Demand weakened for both

07/29/2026

https://www.floridarealtors.org/news-media/news-articles/2026/07/strong-listing-photos-help-florida-homes-stand-out

Sellers can make a stronger first impression by decluttering, removing personal items and preparing each room before professional listing photos are taken.

07/28/2026

07/08/2026

With Emily Chen – I just made it onto their weekly engagement list by being one of their top engagers! 🎉

07/08/2026

Ideas to generate income for Commercial Property Mgmt

Commercial property opportunities include conference room rentals, shredding services, after-hours HVAC use and reserve parking fees. Review tenant leases to ensure there is no conflict.

Explore third-party revenue sources such as rooftop solar panels and beehives, cell tower leases and public space digital advertising. Examples of vendor partnerships that provide tenant value and generate income include vending machines, package delivery lockers, dog walking and mobile car wash services.

Take a deep dive into the budget to identify opportunities to generate income and reduce operating expenses. Think fee-generating amenities and vendor partnerships.

07/08/2026

REAL ESTATE

30-year: 6.63%
15-year: 6.17%
Find the best mortgage rates in your area here.*

Cooling Down

The red-hot housing market is finally starting to show signs of cooling off.

44% of real estate agents now say the market is balanced.
Asking prices just fell 2.5% from last year, the biggest drop since 2017.

The bottom line: For buyers, that could mean more negotiating power and fewer bidding wars.

From Market Briefs Email 7/8/26

07/05/2026

Take care of your garage doors

07/03/2026

Ever happen to your cabinets?

07/02/2026

Say no to long strip drains - Yuckkkk!!!