Alison Derse PDX

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Alison Derse PDX Top-Performing Oregon Licensed Realtor

It’s wild to see my face on the cover of Portland Real Producers this month!From the start, my goal was simple: do good ...
11/11/2025

It’s wild to see my face on the cover of Portland Real Producers this month!

From the start, my goal was simple: do good work, stay genuine, and take care of people. Build the kind of business that would make my clients proud to refer me.

Fast forward to today, and this cover feels like a little nod that staying true to your values actually works.

Portland, thanks for trusting me with your stories and your homes. ♡https://static1.squarespace.com/static/5d6dbbeb8a813e000105a9d5/t/68f8fbe662d214651b8c5c27/1761147878558/Alison_Portland_Real_Producer_Publication.pdf

🗞: Real Producers Magazine, November 2025 Issue

My first cell phone came with an 818 area code. I was 15-ish, growing up in LA, navigating crushes, curfews, and AOL awa...
24/06/2025

My first cell phone came with an 818 area code. I was 15-ish, growing up in LA, navigating crushes, curfews, and AOL away messages.

Through college at UC Davis, my 20s (and some 30s) in SF, and now nearly a decade in Portland—that number followed me everywhere. It wasn’t just a number. It was identity. A little tether to home.

When I moved to Portland in 2016, it wasn’t exactly rolling out the welcome mat for California transplants. Within days, someone gently suggested I ditch my CA plates. I did. And when I became a Realtor, I got a 503 number. Local area code = local cred, right?

I didn’t want my LA roots showing too loudly. I wanted to be taken seriously in this new chapter. So I kept the 818 for “personal,” using 503 for work—a quiet dual identity.
Also, rumor has it they don’t give out 818s anymore. A collector’s item in digit form. Sigh.

But over time, the lines between work and life blurred. Clients became friends. Friends became clients. Eventually, almost everyone was using my 503 anyway. One number for work, one for life? It stopped making sense. And honestly, I’m grateful for that blur. 👯‍♀️

Still, I held on—for more than half my life. It was the number my dad had saved for me, the only one he ever used. He passed away in 2017, just before I became a mom. I know he’ll never call again, but letting go of that number felt like letting go of him. Which I know sounds silly—but still.

So I kept it. Quietly. Sentimentally.

But I don’t need the number to hold it all anymore. Letting it go doesn’t mean letting go of me.

And as for my dad—I carry him everywhere. Not in an area code. He’s in the way I approach work, love, and loyalty. In the instinct I have to show up for people.

And if there’s one thing I know for sure, it’s that he’d roll his eyes at me spending $40/month on sentimentality. He’d tell me to keep the memories, ditch the bill, and go buy a steak instead.

So here I am. Letting go of an old number that no longer serves me. Holding on to everything it meant. Still know every word to every song that ever played on KROQ in the late ’90s/early 2000s (iykyk).

If you’ve got me saved under anything else: I’m now officially just 503-748-9818.

I’ll be honest—Facebook and I haven’t exactly been besties lately (sorry for ghosting on updates about listings, sales, ...
14/12/2024

I’ll be honest—Facebook and I haven’t exactly been besties lately (sorry for ghosting on updates about listings, sales, and wins). But last night, something pretty cool happened—I was awarded this shiny trophy for being a Top Producer at The Agency’s Annual Awards Ceremony! 🏆

It felt like the perfect moment to pop back on here, say hi, and share a little win. Thanks to everyone who’s been part of this journey in 2024—you make moments like this possible!

05/09/2024

Just Listed:🌲 8512 SW 45th Ave
2 Bed | 1 Bath | 872 sqft | .34 acres

Step into your soulful oasis—a bohemian retreat bathed in natural light.

This freshly painted gem invites you to cozy up by the fireplace and escape into your own boho-inspired sanctuary, away from the city's hustle. 🧘‍♀️🏡

Outside, the lush backyard offers an abundance of blueberries, fruit trees, and a rustic spa experience that rejuvenates the spirit—cedar sauna, cold plunge, and outdoor shower included.

Wander through a garden where creativity blooms—a versatile studio, a playful treehouse, and a dreamy picnic spot await your adventures. Nestled minutes from Multnomah Village and Gabriel Park, this serene escape is calling you home. 🧘‍♀️🏡✨�

MLS #: 24493455
https://agencyportland.com/home-search/listings/2466799770104584572-8512-SW-45TH-AVE

Just Listed: The Sylvan Sanctuary is unique because it’s just a stones throw away from NW 23rd, The Zoo, Pittock Mansion...
17/03/2024

Just Listed: The Sylvan Sanctuary is unique because it’s just a stones throw away from NW 23rd, The Zoo, Pittock Mansion, Forest Park etc…but feels like an oasis where you can unwind and truly get away from it all.

604 SW 48th Drive

Details:
4 bed/ 3.5 baths
4,190 SQFT home
10,018 SQFT lot
$1,599,000

Nestled in the scenic SW Hills, this gorgeous contemporary home offers a 🌲serene escape from the close-by city hustle.Enjoy a serene and inviting space for ...

Honored to be recognized as one of the top 500 Realtors in all of Portland, OR!
08/02/2024

Honored to be recognized as one of the top 500 Realtors in all of Portland, OR!

BIG exciting life update...follow this new chapter along on Instagram (I am not active on Facebook)!
14/12/2023

BIG exciting life update...follow this new chapter along on Instagram (I am not active on Facebook)!

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