09/09/2026
There’s a reason most agents don’t make it in this business.
It’s not the big things. It’s doing the little things over and over and over again… even when you don’t see an immediate return. Instagram usually only shows the flashy parts of real estate, the big sales and pretty houses.
These mailers aren’t exciting 😂 But month after month, they go out.
Same with following up, posting, making calls, showing up in the community and staying in touch with past clients.
The crazy thing about being an entrepreneur is no one is your boss. No one is making you do any of it. You can take the day off. You can stop marketing. You can decide not to follow up.
But you also don’t get paid if you don’t produce.
Our family has been built around an entrepreneurial mindset, and I swear sometimes you just want to turn your brain OFF. I said that to Phillip this morning. The constant thoughts of… what else can I do? What can I do better? How can I grow? How can I make my business better?
We built our real estate business here in Virginia, and then took that same work ethic and expanded into the Outer Banks. Two completely different markets, starting over in a lot of ways, and building relationships from the ground up again.
And none of it happened overnight.
You don’t have to do everything. You just have to keep doing the things that work. It’s hard to not get swept away on Instagram with the latest marketing trends.
Agents — if you’re trying to build a business that actually lasts, follow along and shoot me a DM. I’m an open book. I’m sharing more of the behind-the-scenes of what has actually worked for me over the last 15 years, not just the pretty stuff you see on Instagram.
💁🏼♀️Courtney Brown | Warrenton, VA & OBX Realtor | REAL Broker
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