09/23/2026
How are REALTORS® using technology to work smarter and better serve their clients? A new NAR report explores how technology and AI are shaping real estate, from saving time to improving the client experience.
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NAR’s 2026 REALTORS® Technology Report finds that 81% of agents adopt technology to save time and 71% use it to improve the client experience. Nearly half use artificial intelligence daily or weekly, most often for listing descriptions, social media posts and email follow-up. The report also exam...