Vacation Rental Management Association - VRMA

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Vacation Rental Management Association - VRMA

Welcome to the official community of the Vacation Rental Management Association!

09/04/2026

After 30 years in the industry, one lesson stands above the rest: never stop learning.

In a new opinion piece for The Host Report, Jodi Refosco, Chair of VRMA's Board of Directors, shares why even the most experienced vacation rental professionals must continue adapting to changing regulations, evolving technology, shifting guest expectations, and new business realities.

Read the full article here: https://www.thehostreport.com/news/why-even-30-year-veterans-need-to-keep-learning

09/03/2026

On the latest episode of the VRMA Arrival Podcast, First Chair Destinations leaders Rishi Nigam and Bob Milne discuss why they believe the future of vacation rentals belongs to operators who know exactly who their guests are, how to make each market shine, and use technology to improve hospitality, not replace it.

Key takeaway: Size alone isn't enough to make a brand successful. Building a brand that delivers every day to owners and guests is the truest measure of success.

🎧 Listen now: https://arrival.vrma.org/Blog/rishi-nigam-and-bob-milne-on-why-local-still-wins

09/02/2026

Need a little more time to book your hotel? We've got you covered. The reservation deadlines at all seven official VRMA 26 Nashville hotels have been extended, giving you another shot at securing your room before heading to Music City.

More time. Same great hotels. One unforgettable conference.

https://www.vrma.org/events/vrma-26-nashville/hotel-travel

08/31/2026

Big brands may have scale, but independent operators have something even more powerful: relationships.

Join us for an insightful webinar with Josh Parry to explore how family-owned and independent vacation rental companies can grow strategically, strengthen operations, leverage technology, and stay true to the personalized hospitality that sets them apart.

https://www.vrma.org/webinar-recordings

08/27/2026

Every guest phone call is a chance to make a sale—if your team is trained to go "the last mile."

With so much focus on websites, digital marketing, and showing up in search results, the phone may not seem like a big part of the booking journey anymore. But guests of all ages continue to call, and how vacation rental managers handle the opportunity to interact directly with potential guests can turn into more direct bookings, stronger guest relationships, and lower marketing costs.

Read more: https://arrival.vrma.org/Blog/phone-calls-are-the-last-mile-of-str-distribution

08/26/2026

Not every vacation rental company is building toward an exit.

Many are building something they plan to keep, grow, and pass on. But in an industry increasingly shaped by consolidation and outside investment, staying independent requires more than great service alone.

In this webinar, Josh Parry, Managing Partner & CPO at CiiRUS, explores how family-owned and independent operators can scale strategically while protecting the relationships, accountability, and hospitality that make them successful in the first place. https://www.vrma.org/webinar-recordings

08/25/2026

Your local DMO can be one of your most valuable partners. The question is: are you making the most of the relationship?

At VRMA 2026 Nashville, join Davis Meyer and fellow destination and vacation rental leaders for a candid conversation on how strong DMO partnerships can drive visibility, bookings, advocacy, and community impact. https://www.vrma.org/events/vrma-26-nashville/schedule/education-sessions

08/24/2026

This Thursday: Don't get distracted by the AI hype. 🚨

Join David Stephens in this upcoming webinar to learn what separates true AI intelligence from simple automation and how leading organizations are moving from systems of record and action to systems that surface issues before they become problems. Register now: https://www.vrma.org/webinar-recordings

08/21/2026

Institutional capital and deal activity are picking up, signaling there are new opportunities for the owners who are ready. So what does that mean for your vacation rental business and its value in today's market?

The latest insights from C2G Advisors include:
✅ What drives valuation multiples
✅ Common deal-breakers to avoid
✅ How to get your business ready for a successful exit
✅ What to expect in the next 3–5 years

https://arrival.vrma.org/Blog/the-next-wave-of-vacation-rental-ma

08/20/2026

Every day, operators face decisions that can shape revenue, growth, guest satisfaction, and owner relationships.

But what would you do?

Join Justin Dahl, Director of Operations at Streamline, and Kyle Holmes, Sales Engineering Manager at Streamline, for an interactive session where you'll vote on real-world business scenarios and see how your peers across the industry respond.

https://www.vrma.org/events/vrma-26-nashville/schedule/education-sessions

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