Lacie Verner - Marketing, Technology, & Real Estate

Lacie Verner - Marketing, Technology, & Real Estate Website Design, Brand Management & Real Estate Marketing. Tips, Trends, and Techniques for Business Owners and Real Estate Professionals

08/05/2026

We came, we filmed, and we edited. Content creation days with agents may be one of my new favorite activities!

Sharing content can be easy. We just have to:
1. Get out of our head 🤯
2. Know a few shot tips šŸ“ø
3. Use simple shortcuts for editing🤳
4. Actually post the content! šŸ“²

Hope to see you at a local content creation event!

Ready to be found in Ai search?  I’ve heard a lot of mixed advice from marketers lately about how to ā€œfeed AIā€ so agents...
07/30/2026

Ready to be found in Ai search? I’ve heard a lot of mixed advice from marketers lately about how to ā€œfeed AIā€ so agents actually get referred. Well-meaning, I’m sure, but some of it is missing the mark.

My background has always been in helping businesses get found online. That work started in SEO and has evolved right along with the search landscape, into AEO and GEO. And here’s what I’ve learned: patterns are how AI understands service provider information, and how it decides which local agent gets the referral.

Here’s what it’s actually pulling from before it recommends an agent, and how to close the gaps before someone else’s information wins the match.

12/06/2025

Here’s the deal, I am a big advocate for video…. At least for ā€œother peopleā€ making videos! I love the creative aspect, the authenticity, and seeing the reach agents can have by sharing videos online.

The problem is I’ve been encouraging others to do the thing that I’m not all that comfortable with. I want them to do it because I know the value of it… but I’ve been holding back… until now! I’m going to take my own advice, get over myself, and make the videos (perfect or not). I’m going to share them because I want to be a better resource for agents and share marketing strategies that drive success. I want to share my methods to simplify the complexities of marketing and tech with frameworks that work!

I realize it simply starts with having a purpose and just hitting record.

If you’re thinking about video but uncomfortable, I encourage you to just hit record and know you’re not alone! The more you do it, the more comfortable you’ll be, and the more you’ll be showing up with value and insight for your friends, families, and clients online…. At least that’s what I’m betting on! šŸ™ƒ

If you’re starting a journey of something you know is important for your business and personal growth, but feels uncomfortable to start, I’d love to hear about it and share the journey!

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Washougal, WA
98671

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