Paula Franklin Real Estate

06/10/2026

Every agent has heard it: “Let’s list high and see what happens.”

But testing the market can come with a cost.
• More days on market.
• More questions from buyers.
• More pressure to reduce the price later.

RPR Market Trends helps agents bring the conversation back to local data: real comps, pricing trends, market activity and current competition.

Set expectations early, so sellers understand the market before the market corrects them. rpr.me/market-trends

06/09/2026

🏡 NEW LISTING IN HILLSDALE! ✨Looking for a move-in-ready home on a quiet cul-de-sac? This pristine Sugar Maple Split-Level features 4 bedrooms and 2.5 baths, including a first-floor bed/bath perfect for extended family! Why you'll love it: Gleaming hardwood floors throughout. Huge level lot with a brand-new Trex deck & paver patio. Spotless 2-car garage. Walk to top-rated schools, parks, and swim club. Minutes to downtown shopping, dining, and NYC transit. True pride of ownership—this gem won't last long!📞 Call/Text 201-248-2063 to book your private tour today!

06/09/2026

06/09/2026

A “For Sale” sign gets attention.
A price reduction gets questions.

When sellers want to know what changed, RPR Market Trends helps agents bring the conversation back to local data: active competition, recent sold activity, days on market and months of inventory.

Use fresh RPR data to show sellers what buyers are responding to right now, not what the market looked like six months ago. rpr.me/market-trends

06/06/2026

🏡 NEW LISTING IN HILLSDALE! ✨Looking for a move-in-ready home on a quiet cul-de-sac? This pristine Sugar Maple Split-Level features 4 bedrooms and 2.5 baths, including a first-floor bed/bath perfect for extended family!Why you'll love it:Gleaming hardwood floors throughout.Huge level lot with a brand-new Trex deck & paver patio.Spotless 2-car garage.Walk to top-rated schools, parks, and swim club.Minutes to downtown shopping, dining, and NYC transit.True pride of ownership—this gem won't last long!📞 Call/Text 201-248-2063 to book your private tour today!

05/12/2026

Baby boomers continue to lead the housing market, making up the largest share of both buyers and sellers. NAR's 2026 Home Buyers and Sellers Generational Trends report reveals how different generations are navigating today's market and what's driving their decisions. https://bit.ly/4sGXMG9

04/24/2026

Experience this fully updated, turnkey 3-bedroom, 2-full-bath Blauvelt home situated on a serene, park-like 0.57-acre lot. Scan the QR code or contact me for a private showing 201-248-2063.
TAKE A TOUR: https://tours.hometourvision.com/view/?s=2976752&nohit=1

03/13/2026

Historically, spring brings out more motivated buyers who want to be settled before summer. That means more showings and more offers on listings.

While we're not seeing the bidding wars of 2020–2021, seasonality is still working in your sellers' favor this year.

Are you having this conversation with your clients yet? 👇

If you're looking for talking points and localized graphics to make these conversations easier, a KCM membership might be worth a look. 🔗 https://bit.ly/4u86HT3

03/13/2026

Mortgage rates have already dropped into the upper 5s twice this year. But after just a few days, they ticked back up into the low 6% range.