07/09/2026
โผ๏ธA Price Adjustment, is a strategic move to RESET your property at the RIGHT price in the current market for quicker sale to take place.
Right Price = Buyers See Value = OFFER โ๏ธ๐
๐ก ๐๐๐๐๐๐๐๐ ๐๐๐ ๐๐๐ | ๐๐ ๐๐๐๐ ๐๐ ๐๐๐ ๐๐๐๐๐๐?
If your property has been on the market for three months without selling, it may be time to ask an important question:
What is the market telling us?
A property can be beautifully presented and well marketed, but if buyers aren't responding with offers, the price may no longer be aligned with current market expectations.
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According to data referenced in a recent Property24 article:
๐ก Properties that sell within the first 30 days typically achieve around 98% of their asking price.
โณ Properties that remain on the market for more than 90 days tend to eventually achieve around 88%โ92% of asking price.
Why?
As a listing gets older, buyers can start wondering why it hasn't sold โ and that can encourage lower offers and stronger negotiation from the buyer's side.
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Plenty of viewings but no offers?
The property may be attracting buyers, but they may feel the price is slightly too high.
Very few enquiries or viewings?
The asking price may be significantly out of line with what buyers perceive as value.
This is why regular feedback, recent comparable sales and competing properties need to form part of an ongoing selling strategy.
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Sometimes it's exactly what is needed to reposition and relaunch a property.
A meaningful adjustment, combined with refreshed marketing, strong photography and renewed buyer exposure, can give an older listing a fresh opportunity to compete.
And waiting also has a cost โ another month on the market can mean another month of bond repayments, rates, utilities, levies and other holding costs.
๐ ๐๐๐๐๐๐๐ ๐๐๐'๐ ๐๐๐๐๐ ๐๐๐๐๐๐๐ ๐๐๐ โ ๐๐'๐ ๐๐๐๐๐ ๐๐๐๐๐๐๐ ๐๐๐๐๐.
If your home has been on the market for 90 days or longer without selling, perhaps it's time for a fresh look at the numbers.
I'd be happy to provide an objective review of your property's current market position and discuss what may be holding the sale back.
๐ฒ Let's talk property.
Claudia Soares | ZA Prop Benoni
๐ฑ 083 608 2834
๐ก The Better Choice
