PropertyHub AI, Bloemfontein (2026)

04/02/2025

Ever wonder why some agents crush it while others struggle?

Frank Bettger discovered a simple truth: success is a numbers game.

When he doubled his daily prospects from 3 to 6, his sales nearly quadrupled.

Here's the reality check: Most agents making under 100K annually average less than 2 meaningful conversations per day.

Top producers? They're having 7-10.

It starts with your inputs:

Cold calls made?
Doors knocked?
Follow-up calls to past clients?
Social media messages sent?
Open houses hosted?

If you're not hitting 6-7 meetings daily, you're leaving money on the table. Period.

Your Action Plan:

Block 2 hours every morning for prospecting

Lock in & Don't leave until you do one or two of these things

Call 20 FSBOs/Expired listings daily
Door knock 2 neighborhoods weekly
Create 3 pieces of local market content
Send 100 targeted mailers monthly
Run strategic social media ads

Remember: The market doesn't owe you anything. Success comes from consistent, massive action. The most successful agents aren't the most charismatic - they're the most consistent at connecting.

When you're ready to move to the next level, you can

Start with Bettger's timeless guide "How I Raised Myself from Failure to Success in Selling."

Then pick up the phone. Your next commission check is hiding behind the next 100 contacts.

P.S. "This business of selling narrows down to one thing – just one thing – seeing people!" - Frank Bettger

30/01/2025

Hmm, no posts for February? 🤔

[28+ Posts To Make Your Market Fall in Love with You & Your Listings!] ❤️

Want to turn those "likes" into "loves" and those leads into loyal clients? We've got you covered!

Comment "LOVE" below, and I'll send you the FREE bundle of done-for-you February social media posts! 👇

We've included posts for:

Client Appreciation Day
Groundhog Day
National Pizza Day
Galentine's Day
Valentine's Day
Random Acts of Kindness Day
Love Your Pet Day *...and more!

Plus, we've added hashtag inspiration to help you maximize your reach.

23/01/2025

These Campaigns Help Real Estate Agents Sell Homes Faster in ANY Market

The real estate cycle has 5 stages, and each stage is an opportunity to generate leads, book viewings, and get homes sold

Here are 5 campaigns you should be running ALL the time to maximize your leads and speed up sales:

1. Pre-Listing

Notify your list and build excitement BEFORE the home even hits the market.

Message your database.
Post on social media.
Run a Facebook ad with the headline "See it before it's on Property24!"
Send mailers to the neighborhood with the offer "Who do you want to be your next neighbor?"

2. Just Listed

Capitalize on the initial excitement of a new listing.

Message people who opted in for the "Coming Soon" list.
Run an ad for the new listing and schedule exclusive viewings.

3. On Show

Maximize attendance and generate buzz around your open houses.

Create a Facebook Show House event.
Run an "On Show" ad.
Invite neighbors.

4. On Market (For Sale)

If the home hasn't sold after 3 weeks, try these strategies:

Run a list campaign ("Homes Under R###" or "Homes with [Specific Feature]" like a pool).
Reduce the price and run a "Price Adjusted" campaign.

5. Just Sold

Showcase your success and attract new clients.

Send a postcard telling the story of how you sold the home quickly.
Run a "Just Sold" campaign on Facebook.
Run a retargeting campaign to everyone who opted in but didn't purchase, with a call to action to not miss out on the next deal.

22/01/2025

How much should you spend on ads to profitably generate quality exclusive buyer & seller leads?

Let me walk you through the two main ways I determine the ideal ad budget:

1. The Inversion Method: How many homes do I need to sell, and how much will that cost?
2. The 25% Profit Rule: Budget 25% of my net commission on a listing.

The Inversion Method

Figure out how many homes you need to list & sell, and calculate the cost to get there.

For example:

To sell 1 home, you might need 2 listings.
With a 50% show-up rate at listing appointments, you'll need to meet with 4 homeowners.
At a 10% booking rate, you'll need 8 bookings.
At a 20% contact-to-lead conversion rate, you'll need to make 400 contacts to generate 80 qualified leads.

Contacts are either Facebook lead form leads or people who message you.

Right now, we average anywhere from R2-R10.70 per contact.

That means you'll need to spend anywhere from R800-R4280 (and more) to sell 1 home.

Then, multiply that by your sales goal to get your total budget.

The 25% Profit Method

For every home you want to sell, budget 10-25% of your net commission for marketing.

Meaning: If your commission is R50,000 for a R1 million house, and you split 60/40 with your broker, then your budget for ads would be R3,000 (10%) - R7,500 (25%).

Want a more in-depth overview of budgeting and to see which marketing channels are most profitable?

Comment "BUDGET" and I'll send you our FREE Marketing Budget Planner! 📊

21/01/2025

So you heard that social media is the new door-knocking, cold calling, and show housing?

You even started posting cute Canva posts like Monday motivation quotes, property tips, and your listings... but you're STILL not generating leads? 🤔

Here's a simple plan to list and sell more homes, even with just 5 minutes a day:

Feed Posts: Here's what to post?

Post about your market.
Post your listings.
Post a little about yourself and how you help people buy or sell.

Story Posts: These are like WhatsApp status updates.

Post engaging stories, like polls, quizzes, questions, and stickers. Use a simple call to action to encourage people to message you.

Engage with others in your area

Engage (LCS): Like, comment, and share posts you find interesting from others in your community.

DM: Start conversations with people in your area. Ask about their favorite (or least favorite) thing about their neighborhood.

Then, let the conversation flow from there. Don't forget to move promising conversations offline. Buy them coffee or invite them to local events.

Run Ads: The fastest, most reliable way to attract people looking to buy or sell is through ads. Run simple, cheap Facebook lead form ads to capture their details so you can follow up later.

P.S. Don't want to spend time making posts, ads, and following up? Our Ultimate Lead Generation Bundle is on sale! If you want to grab it before the sale ends, comment "BUNDLE" and I'll send you a link to the 90% off promotion.

21/01/2025

Tired of generating free CMA leads that don't turn into listings? 😫

Two reasons this happens:

1. Wrong Target: Prospect those already on the market (expiring listings, divorcees, etc.) or use direct offer ads like "I'll sell your home in 30 days or I'll buy it!"

2. Poor Follow-up: Be the FIRST agent to contact a lead! Follow up within 5 minutes, then 1 hour, 3 hours, and 24 hours.

Most people work with the first agent they talk to.

If they're shopping around, they're likely opting in to other agents' lead forms too.

Be the first to connect and win the listing!

To avoid seeming desperate, use the 3-2-1 method:

Week 1: Follow up 3 times.
Week 2: 2 times.
Week 3: 1 time.
Then, add them to your monthly newsletter.

P.S. Want my complete follow-up guide with templates and extra strategies?

Comment "FOLLOW UP"! 👇

P.P.S. If you met with a homeowner but didn't get the listing, and they listed with another agent, chances are they didn't understand your value proposition.

Tomorrow, I'll teach you how to start winning 50% of all listing presentations by using a simple framework that differentiates you from most agents, even if you're new to the business, new to town, or have lost 90% of all listing presentations before. Stay tuned!

21/01/2025

So, your sole mandate is expiring in less than 30 days, and you're not sure what to do anymore? 😰

I got you!

Here's what I told a client to do in order to sell their listing before the mandate expired:

First, understand the only 3 reasons why a home isn't selling:

💰Overpriced: The price is too high compared to market average or the price does not match the condition of the home.
📢Undermarketed: No attention, no leads, no appointments, no viewings, no OTPs, no sales.
🚫Issues with closing the deal (e.g., problems with financing, title, etc.)

In my client's case, the reason was undermarketing.

She had no leads, appointments, or offers to purchase despite her listing on multiple property portals.

My advice was:

1. Tap into your database. Create a reactivation campaign targeting all leads looking for similar homes.
2. Create social media posts covering multiple angles around the property. Talk about the property, the neighborhood, amenities, and 3 reasons why YOU like this home.
3. Run simple Meta ads (FB & IG) with an appealing offer. In her case, it was an investment property in a sought-after high yielding complex, so her offer was "This property pays you to own it!"

The results?

We generated 157 leads at just R10.07 per lead!

And some of those leads were also looking to sell, so more listings were added just from marketing on social media. 🤯

andate

20/01/2025

Real estate agents are generating dirt-cheap sole mandate leads with this super simple story ad that anyone can create in 30 minutes or less! 🤯

It's like a "Just Sold" campaign, but BETTER.

Instead of promoting another "They came, they saw, they made an offer, and closed" post, share a success story!

Here's how:

💰Share how you helped a first-time homebuyer save R50,000 on their purchase by introducing them to the FLISP program.
🏡Share how your marketing helped a seller who was about to lose their home sell faster and at above asking price when other agents before you failed.
📊Share your stats like listing views, leads generated, and offers made.
🤝Share how you guided the buyers and sellers throughout the entire process.
😊And then close with a testimonial from happy clients.

I created a template from a campaign we ran for one of our clients. If you want to take it and use it for yourself, comment "AD" and I'll send it your way! 👇

20/01/2025

Here Are 5 Things You Can Do Each Day as a Real Estate Agent That Guarantee You Sell 5+ Homes Every Single Month

1. Lead Generation

You can't skip this! All it takes is 100 contacts or 20 quality leads a day to sell 5 homes a month.

5 Best Lead Generation Methods:

Prospecting: Pick up the phone, send a DM, or send an email.
Database: Find 5 people in your database to help.
Social Media: Post content, engage, and DM.
Paid Ads: Target in-market buyers and sellers.
Direct Mail: Send letters and postcards (be smart and use QR codes to landing pages for millennial prospects).

2. Follow Up

The fortune is in the follow-up!

Don't let the leads you worked hard to generate slip through the cracks.

As Serhant says, "Follow up, follow through, follow back."

3. Meet People

All it takes is 20 appointments a month to sell 5+ homes. So set those appointments, send reminders, and show up prepared to take listings or show homes.

4. Learn, Learn, Learn

To sell more homes in your area, you need to be the go-to expert.

To be an expert, you need to be skilled and knowledgeable.

Spend time learning about marketing to sell homes faster, sales to win listings, and your market to dominate and be the trusted expert you are capable of being.

5. Review, Plan, & Sleep

Review: Review your day and ask: Did you do everything you set out to do? What needs to be improved? What do you need to learn?
Plan: Plan your day the night before. Don't waste your energy each day trying to figure out w

20/01/2025

Getting Listings Just Got Easier!

here's how you can list 5-25+ homes without cold calling, door knocking, or hosting show houses that nobody shows up to.

It starts with a simple funnel:

➡️Contact Prospects ➡️ Generate Leads ➡️ Book Appointments ➡️ Meet Homeowners ➡️ Take Listings

1️⃣Other than cold outreach, here are 4 core ways to contact people:

✅Your Database: Find people in your database you can contact today. This can be leads you generated last year, past clients, and friends.
✅Social Media: Start conversations with people in your neighborhood on social media. This can be people who engage with your content (shoot them a DM and start a conversation), or you can join neighborhood groups, add people as friends, and then start conversations.
✅Paid Ads: Run ads on Facebook, either to a lead form or to WhatsApp.
✅Direct Mail: Send mailers to your farming area. I prefer letters and postcards with a phone number or QR code to your WhatsApp.

2️⃣Turn those conversations into leads:

The simplest way to do this is by offering a lead magnet in exchange for their email address. It can be as simple as a CMA, checklist, or ebook guide.

3️⃣Book appointments with interested leads:

Once you have leads, qualify them and schedule appointments with people who are ready, willing, and able to transact within the next 3 months.

4️⃣Meet homeowners and share your presentation on how you can help them sell their home faster and for more money by hiring you.

16/01/2025

It's a new year, and you need a NEW plan!

What worked in 2024 won't cut it anymore.

You need a fresh approach to start the year strong. 💪

And I've got one for you!

Introducing the Millionaire Real Estate Agent Blueprint – your guide to achieving massive success in 2025! 🏆

Business planning is crucial for self-employed business owners. It's your personal roadmap to keep you on track and achieve your goals. In this blueprint, you'll:

Set ambitious goals 🎯
Reverse engineer how to achieve them ⚙️
Increase your chances of success exponentially 🚀

A word of warning: There will be days when you don't want to follow the plan. Don't listen to that voice!

Stick to the plan, and it WILL work for you.

Real estate is a long-term game, and consistent ex*****on is key. 🔑

Ready to unlock your millionaire potential?

Comment "PLAN" and I'll send it your way! 👇

*****on #2025

16/01/2025

I need motivated seller leads and qualified buyer leads FAST, but I don't want to cold call, knock on doors, and waste time and money on show houses that people don't attend.

What do I do? 😫

Facebook Ads! 🚀

But how? 🤔

I've created a FREE 50-minute Facebook Ads training for 2025, plus I've added 5 of the BEST Facebook Ad templates that you can use to see results like TOMORROW.

Want to learn more? Comment "FACEBOOK" below! 👇

#2025

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