25/10/2026
Australian shoppers are drawing brands from across the ditch!
Auckland-born menswear brand I Love Ugly is opening two new flagship stores in Australia in the coming weeks, and we’re proud to have supported this expansion with eGuarantee Lease Bonds, so the team could secure their new premises without tying up capital that’s better spent on fit-outs, stock and launching in a new market.
For any business expanding into new locations, lease security is often one of the biggest upfront hurdles. A traditional bank guarantee usually means locking away cash or property as collateral, sometimes for the full term of the lease. That’s money that can’t be used to grow.
A Lease Bond works differently:
âś… No cash collateral. Keep your capital working in the business instead of sitting in a term deposit.
âś… Landlord-ready. It gives landlords the same unconditional, on-demand security as a bank guarantee.
âś… Built for growth. Secure multiple sites without each new lease draining your cash reserves.
âś… Your banking stays intact. Keep your existing bank facilities free for other priorities.
Expansion takes enough investment as it is. Your lease security shouldn’t be what holds you back.
Wishing the I Love Ugly team every success with both openings. We can’t wait to see what’s next for the brand in Australia.
đź”— Read more about the launch: https://concreteplayground.com/sydney/shopping/i-love-ugly-sydney-melbourne-expansion