Daniel Madden - Property Advisor

Daniel Madden - Property Advisor Daniel offers more than 14 years’ experience in Estate Agency, having managed a number of multi-award winning, market-leading teams.

[email protected]
Tel: +44 (0)20 8567 6757 Instagram: daniel__madden
Email: [email protected]
Contact number: 0208 567 6757

02/08/2026

Early career at Thorgills

I used to rent out properties I wouldn't wish on my worst enemy.

Before any of this, I was in lettings, cold-calling landlords off the back of Gumtree adverts, dealing with some genuinely awful flats.

It was a small team, just me and a couple of others, and there was no glamour in it at all. But it taught me something no training course ever could, how to handle rejection, how to keep going, and how to actually talk to people.

I went from renting out crappy studios to selling five-million-pound houses, and I wouldn't change a single bit of that journey.

The bottom is where you learn the job properly.

If you want an agent who's actually done the hard yards, you know where I am.

30/07/2026

There's one rule in my business I will never break, and it's got nothing to do with property.

I won't ask anyone on my team to do something I wouldn't happily do myself.

So yes, that still means me delivering letters, knocking on doors, taking the bins out on a Thursday if it needs doing.

We're a team, everyone gets stuck in, no exceptions for the managing director.

Quickfire, though, the honest bit was admitting working with family isn't always easy. Living with Alice means work comes home with us sometimes, and when things go wrong, we're both trying to cheer each other up while quietly annoyed.

Not always glamorous.

Oh, and I'm always scanning a house for football memorabilia or travel souvenirs.
Best conversation starters going.

Fancy a quickfire round of your own?
Drop me a question and I might answer it next time.

28/07/2026

One billion pounds.
That's what property sales falling through cost this country every single year.

One in three sales collapse.
The average transaction takes nineteen weeks.
And the frustrating part is, the tools to fix a lot of this already exist, they're just not being used.

Five years ago we started using a reservation agreement service.
I genuinely thought every agent locally would be doing the same within a year or so.

Five years on, I think one or two others actually do.
I still can't quite get my head round that.
Because behind every one of those failed sales is a buyer or seller who's lost time, money, sometimes the home they'd set their heart on.

They deserve better than an industry that just shrugs.
We chose not to shrug.

If you'd like to know more, give me a shout.

26/07/2026

The cheapest agent isn't the cheapest option, It's usually the most expensive.

Here's the logic:
If an agent won't hold firm on their own fee, what makes you think they'll hold firm negotiating the price of your home?
That's not a couple of thousand pounds at stake, that's potentially tens of thousands.

Same goes for valuations.

Anyone can pluck a big number out of the air to win your business and it's tempting to believe it, because who doesn't want their home to be worth more?

But if the data isn't there to back it up, you'll sit on the market, reduce the price again and again, and the property's reputation takes the hit along with it.
Always ask for the evidence behind a valuation.

If you're not sure how to read it, happy to talk you through it.

23/07/2026

There's a quiet flaw in how most estate agents get paid, and almost nobody talks about it.

Most agents only get paid on completion, so when a sale falls through, it costs them time too.

But here's the bit people miss:
The standard fee structure gives an agent very little financial reason to push for the highest possible price.

The gap between a good result and a great one barely moves their fee, but it can be the difference of tens of thousands to you.

We've built ways to fix that incentive gap here at Fine & Country, because frankly, it shouldn't exist in the first place.

And cheap fees?
They tend to attract you at the cost of a lower price, a longer wait, or a sale that never completes.

If you want to understand how we've solved this, ask me.

21/07/2026

A year with two agents, and not a single offer.
That was Delamere Road before we got involved.

We didn't sugarcoat it.
We told them the pricing and strategy weren't working, and the way to fix it wasn't to quietly drop the price and hope, it was to reposition it properly and create real competition with an open day.

That's a hard thing to hear sometimes, but it's the honest answer, and they trusted us with it.

The result?
Multiple offers, and one accepted significantly above the original listed price.

We've since exchanged, with completion next month.

If your home's been sitting there and nobody's told you why, maybe it's time someone did.
Happy to have that conversation, honestly, whenever you're ready.

07/05/2026

There are homes that tick boxes… and then there are homes like this. 🏡✨

Mawsons Row is one of the most unique properties we’ve had the privilege of bringing to market in Old Chiswick.

Originally built in the early 1700s, these beautifully restored Grade II listed Georgian homes combine timeless architecture with exceptional modern living. From the soaring ceilings and original fireplaces to the elegant reception rooms and peaceful leafy views, every inch of this home has been thoughtfully designed to honour its history whilst creating something truly special for modern family life.

Set over four impressive floors, moments from the River Thames and surrounded by the charm of Old Chiswick, this is the kind of property that rarely becomes available.

And now, the full tour is finally here. 👀

If you appreciate character, craftsmanship and homes with genuine history behind them, this one is well worth watching.

Let me know your favourite part of the property below 👇

29/04/2026

📍 If you own a home in Grove Park… this is worth knowing.

Over the last 12 months, Fine & Country has been the top selling agent in Grove Park for homes above £1.5m.

And at this level, that matters.

Because Grove Park doesn’t attract your typical buyer.
It attracts people looking for space, the river, great schools and long-term family living, not quick, transactional moves.

Selling successfully here isn’t about volume.
It’s about understanding who the buyer is, how they think, and how to position your home so it speaks directly to them.

That’s exactly how we’ve delivered some of the strongest results in this part of Chiswick, through targeted marketing, strong relationships and a very hands-on approach.

If you’re thinking about selling, even if it’s not for a while, it’s worth having a conversation with the agent already leading the market.

📩 Feel free to get in touch when the time’s right.

28/04/2026

Did you know that, on average, one in three property sales in London fall through? 🤯

It’s one of the biggest frustrations in the UK housing market. Months of legal work, surveys, time and emotional investment, only for a buyer to walk away at the last minute.

That’s exactly why we do things differently at Fine & Country.

Once a sale is agreed, we introduce a lock-in agreement. Both buyer and seller commit to progressing properly, and if either side pulls out without good reason, there’s a financial consequence. A minimum of £10,000. 💼

What does that mean for our sellers? More certainty, less wasted time, and real protection against deals collapsing.

In fact, we’ve only had two sales ever fall through using this approach.

That’s what premium agency should look like. It’s not just about selling homes, it’s about protecting people through the process. 🏡

If you’re thinking of moving and want a more secure way to sell, let’s have a conversation.

Address

13-15 Turnham Green Terrace
London
W41RG

Opening Hours

Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm

Telephone

+442085676757

Website

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