08/25/2026
An empty open house isn’t necessarily a bad open house. Jonah and I get a lot accomplished during an open house for the benefit of the homeowner, even if there aren’t any active prospects walking through the door.
It’s a chance to make sure the house is looking its best, tidy up anything that needs attention, make sure the marketing materials look great, and give the property another round of advertising and exposure.
Of course we want buyers to come through, but that’s not the only value. An open house is one more tool in the toolkit we use to keep our listings looking good, getting attention, and moving toward SOLD!