03/14/2021
"The disruption to the traditional art market is opening up avenues for artists and dealers to become more independent. In November of last year, Brett Gorvy, then an executive with Christie’s, posted an image of a Jean-Michel Basquiat painting up for sale on his Instagram before boarding a plane from New York to Hong Kong. By the time he landed, three clients who saw the Instagram post had texted to inquire about buying the piece. A few days later, one of them bought it for $24 million. Gorvy has since left Christie’s to start a new venture that relies as much on Instagram as physical gallery spaces and live events."
Online transactions conducted are helping to power record breaking art sales, even as merchants like Christie’s are looking to downsize their physical footprint.
