02/07/2020
“Real estate is the unofficial sport of New Yorkers” .. a client once said that to me and I loved it. So, New Yorkers, here is your ‘sports’ update:
Our industry was rocked today. Most of the headlines you may have seen will read something along the lines of “No Fees For NYC Renters”, “New York Bans Broker Fees” and “Renters Say Goodbye to Broker Fees”. What exactly has changed?
Simply put, Landlords must pay the fee for using an agent. It is now illegal for a Tenant to pay a brokerage fee to the Landlords (Listing) agent.
There is no change for a tenant who hires an agent to help them with the process of finding an apartment - they can still pay their broker a commission.
How does this impact the market?
As an advocate for our industry, the most frustrating part of this is that I do not see a ‘win’ for Landlords, Agents or Renters, let me explain..
If Landlords are now solely responsible for covering the fees and expenses with renting their apartments, this will lead to inevitable rent increases to cover the unexpected costs.
For Agents, those that have built landlord focused business models are at risk of their business virtually going out of business as Landlords seek alternative options. I personally know many incredible agents who have built their careers on this business model and this law change is going to be detrimental to their careers.
For Tenants, rents will increase as the brokerage fee will be factored in to the price - as is often the case with “No Fee” apartments listed online.
Collectively and perhaps most concerning of all is that the integrity of our profession is at risk. Landlords being forced into using cheaper alternatives to hiring professional agents will no doubt have a trickle down effect to the quality of data and listings that consumers find online.
The transparency of the rental market has came on leaps and bounds over the past 5 years and I fear that these rash changes in policy will send the residential rental market back in time.
Change is inevitable (and ok), but change without consulting industry experts and considering the overall impacts can be damaging in many ways.
DM or text if you have questions 📲