Laura Hess

Laura Hess Recently ranked amongst Brooklyn's Top 20 Agents, NRT Top 1,000 Agents Nationwide, Multi Million Dol

Not every pre-listing dollar earns its keep.The biggest wins usually come from what shows up in photos first: fresh pain...
06/17/2026

Not every pre-listing dollar earns its keep.

The biggest wins usually come from what shows up in photos first: fresh paint, better lighting, cleared rooms, simple styling, and a few small fixes buyers notice right away.

I help Brooklyn sellers prep co-ops, condos, and townhouses around how people actually shop now.

If you want help deciding what is worth doing before launch, send me a message.

06/17/2026

Life is short. Buy the house.
The timing will never be perfect.
The rates will always be doing something. There will always be a reason to wait a little longer.

But there will also always be a morning where the light comes through those windows just right. A first holiday in a space that's finally yours. A key in a door that belongs to you.

That part doesn't wait forever.
My DMs are open when you're ready.

I've been paying attention.Every home that sold in under 7 days last month had the same things going for it. It wasn't l...
06/15/2026

I've been paying attention.
Every home that sold in under 7 days last month had the same things going for it. It wasn't luck. It wasn't just the market. It was decisions — made before the listing ever went live.

The price was right on day one. Not optimistic. Not "let's see what happens." Right.
The photos stopped the scroll. Natural light, clean lines, a lead shot that made you want to see the rest.

It was ready. No "sellers will consider credits." No deferred maintenance hanging over the negotiation. Buyers walked in and felt like they could move tomorrow.

And it was marketed like it mattered. Because it did.
None of this is accidental. All of it is a choice.

If you're thinking about listing and you want to be the house everyone's talking about — let's talk.

Genuine question: can your algorithm tell you which street floods after heavy rain? Which neighborhood is actually up an...
06/12/2026

Genuine question: can your algorithm tell you which street floods after heavy rain? Which neighborhood is actually up and coming versus which one has been "up and coming" for twelve years?

Can it tell when a seller is bluffing?

AI is genuinely impressive. I use it. I'm not scared of it.

But there's a version of this job that's about data — and then there's the version that's about knowing that the house you almost didn't tour was the one you ended up crying happy tears in on closing day.

That second part? Still mine.
And if you want someone in your corner who brings both — DM me.

Thinking about selling a Brooklyn townhouse? Before the asking price, there's another decision that can change the outco...
06/12/2026

Thinking about selling a Brooklyn townhouse? Before the asking price, there's another decision that can change the outcome.

Single-family, owner's duplex, and multifamily each speak to a different buyer pool. The right positioning affects who shows up, how they compare value, and how strong pricing can feel.

In Brooklyn, I spend a lot of time helping sellers match the story to the building, the layout, and the block.

If you're weighing the best path for your townhouse, I'm happy to talk it through.

Someone sent me another "housing crash" article this week and asked if they should wait.Here's what I told them.Home pri...
06/11/2026

Someone sent me another "housing crash" article this week and asked if they should wait.
Here's what I told them.

Home prices rose in 71% of metro markets in Q1 2026. Monthly payments are down $140 from this time last year. First-time buyers are spending 4% less of their income on housing than twelve months ago.

That's not a crashing market. That's a market quietly improving while the headlines stay loud.
The people waiting for prices to collapse are still waiting. The people who bought last year are building equity.

Reach out. Let's look at what the numbers mean for your situation..

06/10/2026

Top 5 horror movies of all time. No notes.

"We want turnkey." Budget: 1998.

The seller who took the market personally.

Being told no. By anyone. About anything.

A 9-5. I could never.

"My cousin's getting into real estate." The sequel nobody asked for.

If you made it this far and you're not a real estate agent — hi, we're a lot. But we're also the ones who will move mountains to get you into the right home.

And if you are a real estate agent — you felt every single one of these in your chest. Share this with someone who gets it.

Most agents will tell you whatever it takes to get the listing signed.I've walked away from listings because the price w...
06/08/2026

Most agents will tell you whatever it takes to get the listing signed.

I've walked away from listings because the price wasn't right. I've had the uncomfortable conversation about the photos. I've told sellers an offer wasn't good enough even when taking it would have been easier for everyone.

That's not me being difficult. That's me being on your side.
If you want an agent who tells you the truth from day one — your home deserves that. Reach out when you're ready.

Trending in prime Park Slope.Multiple offers received on this oversized one bedroom co-op with a bright windowed kitchen...
06/08/2026

Trending in prime Park Slope.

Multiple offers received on this oversized one bedroom co-op with a bright windowed kitchen, generous bedroom, and a landscaped courtyard tucked inside a classic prewar building.

78 8th Ave 1E, Park Slope
1 bed, 1 bath
Approx. 850 sq ft
$785,000

If you're looking for a one bedroom co-op in prime Park Slope, DM me.

06/08/2026

I’ve found that in my real estate business, I attract what I focus on - whether it\'s positive or negative. Lately, I\'ve been trying to shift my mindset to focus on abundance and opportunities, rather than scarcity and fear. What about you, what do you think you\'re attracting into your life right now? Let me know in the comments below!

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125 7th Avenue
New York, NY
11215

Telephone

+18085545083

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