06/10/2026
Invictus Property Advisors closed a vacant 8-unit townhouse located on one of the Upper West Side’s most sought-after residential blocks, just steps from Central Park on West 73rd Street.
The transaction required navigating several challenges throughout the marketing process.
The building was just 16 feet wide and lacked a traditional stoop, characteristics that deterred many buyers and significantly narrowed the pool of prospective bidders. Additionally, several tenants remained in occupancy when we launched the marketing campaign. During the marketing process, ownership was able to secure full vacancy of the building, requiring a quick pivot back to buyers who had previously been deterred by the occupancy status.
We also uncovered and helped ownership resolve an erroneous SRO restriction that appeared in DOB records. Working alongside ownership and expeditors, the building was successfully reclassified to its proper Class A status with both DOB and HPD, removing a significant hurdle for prospective purchasers and lenders.
Despite these challenges, our team conducted more than 20 private tours, generated substantial buyer interest, and successfully guided the transaction from engagement to closing in approximately 45 days.
Originally constructed in 1884, the Neo-Grec brownstone spans approximately 4,900 square feet. The property ultimately traded for $3.3 million, equating to approximately $673 per square foot.