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EasyDigz Transform the home buying & selling experience with an innovative tech-centric real estate platform.

10/16/2026

Can you build an ADU on septic? On septic, your soil limits how many bedrooms you can support, and a system sized for a small house isn't designed for added units. That's why utility access is the real limiting factor.

Full episode of How It Runs with Reynolds McFarlane and Christopher Britt: https://vist.ly/5nrah

(how it runs, easydigz, ADU, backyard ADU, septic system, sewer, accessory dwelling unit, real estate investing)

More buyers are asking AI tools about neighborhoods and agents before they ever pick up the phone. Our latest blog expla...
10/16/2026

More buyers are asking AI tools about neighborhoods and agents before they ever pick up the phone. Our latest blog explains how agents can show up in those answers by keeping their profiles consistent and sharing the local knowledge only they can offer.

Read it here: https://vist.ly/5np4j
(EasyDigz, Real Estate Marketing, Agent Visibility, Local Content)

What did the Triangle housing market do in September? 3,004 homes closed, 5.6% fewer than a year ago. Resale held steady...
10/15/2026

What did the Triangle housing market do in September? 3,004 homes closed, 5.6% fewer than a year ago. Resale held steady, builders closed fewer, the typical price stayed at $399,990, and mortgage rates rose every week.

Get the full report free, with county and city tables: https://vist.ly/5nhze

Source: Doorify MLS data via EasyInsight and Freddie Mac. For information only, not advice.

[ Raleigh real estate | Durham real estate | Triangle housing market | NC home sales | market update ]

Prospective tenants once stepped over Michael Walliser, toured the house, and signed the lease while he lay flat on the ...
10/14/2026

Prospective tenants once stepped over Michael Walliser, toured the house, and signed the lease while he lay flat on the living room floor with a seized-up back.

It’s a funny story. It’s also a pattern a lot of independent brokers will recognize: if the business only runs when you’re personally doing every task, it can’t grow past you.

In his Authority Magazine interview on operational scalability, the EasyDigz founder breaks down what it actually takes to build a brokerage that runs without you pushing every deal through by hand:

→ A tool is not a system. A real system moves work from start to finish on its own; a tool only knows its own piece.
→ National portals have brokers renting access to their own market, and losing brand recognition along the way.
→ AI can only see the silo it’s dropped into. Unified workflow is the precondition for automation that actually helps.
→ The decision to pause a live institutional contract in 2014 and build proper systems is where EasyDigz started.

Read the full interview here: https://vist.ly/5nedi

[ RealEstate, Brokerage, IndependentBrokers, RealEstateTech, Scalability, PropTech, NorthCarolinaRealEstate ]

AI writes fluent, friendly copy. Fluent, friendly copy about neighborhoods is exactly where steering language comes from...
10/14/2026

AI writes fluent, friendly copy. Fluent, friendly copy about neighborhoods is exactly where steering language comes from.

NAR's AI Use Policy template lists phrases brokerages should screen for in AI-generated content. Some are obvious. Others, like "quiet, mature community" or "walking distance to [a house of worship]," read like a normal listing until you know why they're on the list.

Tomorrow, Michael Walliser works through NAR's template with broker/owners and managing brokers, including who reviews AI content for fair housing in your brokerage and how that review actually gets enforced.

You leave with a completed worksheet, a vendor question list and the questions to put to your attorney.

Free, live on Zoom. Can't make it? Register and the recording comes to you.

Save your seat: https://vist.ly/5nc9n

[ RealEstateBrokers BrokerOwner FairHousing AIforRealEstate NCRealEstate ]

10/13/2026

Can an ADU make your land worth more? If you can add another structure by right, the land is worth more. As more cities allow ADUs, Reynolds McFarlane expects land values to come up, and Christopher Britt expects the city to factor that in.

Full episode of How It Runs: https://vist.ly/5n9ab

(how it runs, easydigz, ADU, backyard ADU, land value, property value, zoning, real estate investing, Durham NC)

Thinking about opening your own brokerage in North Carolina? Our latest blog covers what the Real Estate Commission requ...
10/13/2026

Thinking about opening your own brokerage in North Carolina? Our latest blog covers what the Real Estate Commission requires and the five decisions worth making before your first client, from where client relationships will live to how the broker-in-charge will keep an eye on every deal.

Read it here: https://vist.ly/5n88w

(EasyDigz, Starting a Brokerage, Real Estate Brokers, Broker-in-Charge)

10/12/2026

What happens to independent brokers if the biggest brokerages build a Multiple Listing Service of their own?

Jaye Kreller of Dwell Real Estate and Jenn Cole of Be Home Realty, both candidates for the Doorify MLS Board of Directors, sit down with Michael Walliser to talk about independent brokerages, private listings and the future of the MLS.

Watch the full episode of How It Runs at https://vist.ly/5n3wd

(multiple listing service, mls, pocket listings, private listings, independent brokerage, doorify mls, real estate, how it runs, easydigz)

Writing an AI policy is the easy half. Enforcing it across independent contractors, on tools you didn't buy and can't se...
10/12/2026

Writing an AI policy is the easy half. Enforcing it across independent contractors, on tools you didn't buy and can't see, is the part that matters.

On Thursday, Oct 15 at 11 AM ET, Michael Walliser works through NAR's template decision by decision with broker/owners and managing brokers. Leave with a completed worksheet, a vendor question list and questions for your attorney.

Free on Zoom. Recording goes to everyone who registers.

Save your seat: https://vist.ly/5mzp9

10/11/2026

Is there real demand for backyard ADUs? Christopher Britt has thought about building one for his aging mother, and one of his tenants is moving into an ADU her son is building for her. His take: way more pros than cons.

Full episode of How It Runs: https://vist.ly/5mx6u

(how it runs, easydigz, ADU, backyard ADU, accessory dwelling unit, multigenerational living, in-law suite, real estate investing)

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