14/03/2026
Today marks 4 years since Erin joined us at MOTIV. Some people join the team in unexpected ways and Erin might be the best example of that.
She originally started as my driver when I temporarily lost my licence. Before anyone asks, nothing scandalous, just a classic case of poor life administration.
What was meant to be a short term solution quickly turned into something else entirely.
Erin moved from my driver, to sales and marketing administrator, to marketing associate, and now our Digital Executive.
Along the way, we backed her but more importantly, she backed herself, taking on additional courses and training to build her skillset, and somewhere in that journey she quietly became the backbone of the operation.
Out of anyone in the team, Erin’s growth has been the most impressive to watch. She’s the one behind the scenes making sure everything actually happens. Campaigns, launches, content, systems, all of it.
What started as a practical fix has turned into one of the best hires we’ve ever made.
Also a small public service announcement. If anyone is thinking about trying to poach Erin, don’t. We noticed first.