08/23/2026
🏡 THINK YOU DON'T NEED A REALTOR® WHEN BUYING NEW CONSTRUCTION? THINK AGAIN.
Let me show you why buyer representation matters.
This new construction home was listed at $343,790.
My buyer is now under contract for:
🔥 $299,000 purchase price
🔥 $12,500 toward closing costs
That's $44,790 below the builder's asking price... PLUS closing cost assistance.
But here's the part I really want buyers to understand:
The builder's asking price isn't automatically the home's market value. Before advising my clients on what to offer, part of my job is evaluating the numbers: comparable sales, competing inventory, builder incentives, days on market, financing options, and how much negotiating room may exist.
Because sometimes the question isn't:
"What incentive is the builder offering?"
The better question is:
"What does the market say this home is actually worth and what else can we negotiate?" 👀
The builder has a sales representative protecting their interests.
You deserve someone protecting yours.
And please don't assume because it's new construction that the price isn't negotiable. Depending on the builder, community, inventory and market conditions, we may be able to negotiate:
💰 Sales price
💰 Closing-cost assistance
💰 Rate-buydown funds
💰 Upgrades
💰 Appliances
💰 Lot premiums
💰 Other incentives
Every transaction is different and nothing is guaranteed, but walking into the builder's office without your own representation can mean leaving money on the table.
If you're thinking about buying new construction, call your REALTOR® before you visit the model home. Let us do what we're there to do:
Research. Compare. Negotiate. Protect. 🏡🌱
Alexis Neal, REALTOR®
📱 281-408-0737