06/08/2026
Ok, y’all. if you’ve been watching closely you probably already saw this coming.
This is our new logo for The Local Group. I am so in love with it. Like, genuinely obsessed. And if you know me personally, you already know what the last year has looked like behind the scenes because I promise you I was texting people at midnight asking “but what about this font though.”
The people closest to me are so relieved right now. Bless them. 😂
From the logo to the colors to every single detail, nothing gets a green light from me unless it is one hundred percent true to who I am. And I wanted every piece of this to represent Steinhatchee well. This place deserves that.
The colors are greens and blues & are intentional. The woods and the water. If you’re a true local you already understand that. People want to turn us into Margaritaville but that is not who we are. We are just as much the pine trees as we are the Gulf. And oh yeah, our tagline?
where the pines meet the palms 🌴😍
If that doesn’t say everything, I don’t know what does.
We’ve already started updating signs around town and over the next few weeks you’ll see a full brand revamp roll out across everything.
You’ll also notice a new handle from my page. You can now find me on Instagram and Facebook as .
It is not easy wrapping where you are right now and where you are going all under one name, one logo, one brand that has to hold all of it. But this is it. This is the one.
Thank you for being here. If you’re new, welcome. You picked a good time to show up. 🦪🌴🐚
Gabrielle Davis
The Local Group | eXp Realty
352-262-4595
