07/31/2026
đ¨ Chicago officially won the internet this week. đ
One fake sign. One luxury grocery store. One city that completely lost its mind.
When someone swapped the future Logan Square Trader Joeâs sign to read âErewhon Coming Soon,â the internet did exactly what youâd expectâmemes, debates, outrage, and plenty of jokes about $30 smoothies and overpriced organic everything.
The best part? It was all a prank by two local comedians... and even Alderman Daniel La Spata had a laugh while confirming that Trader Joeâs is still the one opening in Logan Square.
I have to admit... this is one of the funniest Chicago moments Iâve seen in a long time. đ
Happy Friday, Chicago.
đ Did the fake Erewhon sign fool you for even a second?