05/01/2026
You know that one listing you swear is cursed? 👻
Yeah, this one had me working overtime for weeks.
Rewriting copy, updating photos, tweaking the price, switching up the angles… and still… crickets.
I was starting to wonder if the place was haunted or if Zillow just hated me.
I even asked a buddy to double-check the MLS.
And that’s when we found it.
The seller had accidentally marked the home as “55+ ONLY.”
…It wasn’t.
So unless my buyer pool had AARP cards and a love for early bird dinners, it made total sense why we weren’t getting any traction.
Lesson learned: even the smallest checkbox can ghost your whole listing.
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