Insiders Realty I Madison, WI

08/01/2026

There’s a version of home ownership that starts the moment you sit down on the front porch, before you’ve even stepped inside.

391 N Heatherstone Drive in Sun Prairie is a ranch-style home built for exactly that kind of ease. Brand new carpet and fresh paint run throughout, top to bottom. Just off the entry, a bright dining room is flexible enough to double as a home office, and the primary suite is tucked away from the other bedrooms with its own ensuite bath and a spacious walk-in closet.

Downstairs, the finished basement adds a fourth bedroom, a full bath, and a rec room with a built-in bar, room for movie nights or just spreading out. Out back, a huge screened-in porch might be the best spot in the whole house, backed by mature landscaping.

The roof, furnace, and AC have all been replaced in recent years.

Want the full details or a private showing? Comment INSIDERS and we’ll send everything your way.

Thank you to Renee for the beautiful staging.

Listed by: Stephanie Knutson
Insiders Realty is brokered by: The Real Brokerage REAL Broker - Wisconsin

07/29/2026

Peaceful lakefront living awaits.

Welcome to your private retreat on the water. Offering approximately 200 feet of beautiful frontage, this meticulously maintained three-bedroom, two-bathroom home reflects exceptional pride of ownership at every turn.

Inside, thoughtfully designed spaces invite you to relax and entertain. The spacious living room features a classic wood-burning fireplace, flowing seamlessly into a custom kitchen accented by granite countertops. The entire upper level serves as a dedicated primary suite, boasting sweeping lake views, generous closet space, and a newly renovated bathroom complete with a walk-in shower and freestanding soaking tub.

For those who embrace the lake lifestyle, this property provides unmatched convenience. In addition to the heated two-car attached garage, a separate 960-square-foot outbuilding offers abundant storage for your boat and recreational gear, all surrounded by mature perennial landscaping.

Comment the word INSIDERS below, and we will send the complete listing details, photo gallery, and a breakdown of recent property updates straight to your messages.

Listed By: Ashlee Aplin
Insiders Realty is Brokered By: Insiders Realty I Madison, WI

07/15/2026

Everyone has a purpose, right?

Special shout out to: Hilldale Forage Kitchen CRESCENDO ESPRESSO BAR Twigs

Hi, we’re Insiders Realty. We love showcasing the local businesses, neighborhoods, and people that make the Madison area feel like home.

07/13/2026

There’s a version of condo living where you don’t give up space to get simplicity. 626 Military Ridge Drive in Verona is that version.

This 4-bedroom, 3-bath townhome-style condo in Whalen Road Condominiums comes in at 2,560 total finished square feet, including a fully finished lower level with its own kitchenette and full bath — room for guests, a home office, or whatever your household actually needs right now.

Fresh paint, brand new flooring, and a newer furnace and AC mean there’s nothing to tackle before you move in. Vaulted ceilings in the living room and primary suite keep things bright and open.

$399,000, with lawn care, snow removal, and trash already handled by the association. Verona schools, and Costco and Ian’s Pizza both a short drive away.

Want the full details or a private showing? Comment INSIDERS and we’ll send everything your way.

Listed by: Stephanie Knutson
Insiders Realty is brokered by: The Real Brokerage REAL Broker - Wisconsin

07/04/2026

Just listed in Fitchburg! If your morning routine needs a serious upgrade, imagine sipping your coffee on this private, peaceful patio before an easy commute to Epic or downtown Madison.

This townhouse has been beautifully updated (fresh paint, new AC, upgraded deck!) and feels incredibly spacious.

Tap the video below to take the exclusive tour with Cait, and drop a comment or DM us to get the full property details! 👇

Looking for the perfect blend of condo-style convenience and the sp...

06/20/2026

New roof, new gutters, new flooring + a location that’s minutes from everything in Janesville.

1520 N Pontiac Drive is a 3-bedroom, 1.5-bath ranch with a finished lower level, a sunroom off the kitchen, and nicely sized bedrooms throughout. It’s not trying to be something it’s not — it’s a solid, move-in ready home where the big-ticket items are already handled.

Brand new roof and gutters. All new flooring on the main level. Updated windows, and the furnace was replaced in 2020. That’s years of peace of mind already built in.

Outside, there’s a fenced yard, a storage shed, and a spacious 2-car garage.

Just minutes from schools, shopping, restaurants, and parks, with easy access to the highway for commuters.

If you’re searching for a home for sale in Janesville where the major updates are already done, this one deserves a closer look.

Want the full details or a private showing? Comment INSIDERS and I’ll send everything your way.

Listed by: Stephanie Knutson
Insiders Realty is brokered by: The Real Brokerage REAL Broker - Wisconsin

06/19/2026

Cross Plains is closer to Middleton than most people realize and 8016 Laufenberg Blvd in Creek Crossing is a really good reason to pay attention.

This 2024-built, 4-bedroom, 2.5-bath home goes beyond the standard new-construction layout with an open-concept main level and a flex room right off the foyer.

The kitchen has a sage green island, black pendant lights, stainless appliances, and a sliding glass door that fills the whole main level with natural light. A gas fireplace with a white tile surround and wood beam mantel anchors the living room. Upstairs, the owner’s suite includes a tray ceiling, walk-in closet, and private bath.

The fully unfinished basement offers incredible potential for future finishing, a feature many buyers look for when they want to grow into a home rather than out of it.

Set in Creek Crossing with easy access to both Madison and Middleton, this is a quiet, newer neighborhood just minutes from everyday conveniences and the Ice Age Trail.

If you’re searching for a home for sale in Cross Plains that’s move-in ready now and full of potential later, this one deserves a closer look.

Want the full details or a private showing? Comment INSIDERS and we’ll send everything your way.

Listed by: Stephanie Knutson
Insiders Realty is brokered by: The Real Brokerage REAL Broker - Wisconsin

05/22/2026

We’re a top producing Madison real estate agents and yes, we hold our weekly meeting at a grocery store.

No shame and it’s actually kind of genius.

We talk listings, clients, marketing, systems and everything going on in the Madison market. Then we grab lunch, after school snacks for the kids, flowers and a client gift or two on the way out.

We might sell some fancy homes but we don’t need a fancy meeting spot.

If you spot us at Whole Foods for our weekly meeting, come say hi! 👋

05/22/2026

Not every update is worth doing before you sell.

We’ve seen sellers spend thousands on the projects they think buyers want, only to realize those updates did not actually move the needle.

And we’ve also seen simple prep - fresh paint, clean landscaping, small repairs, and a home that feels well cared for - completely change the way buyers respond.

That is the difference between updating for yourself and preparing strategically for the market.

The best pre-listing improvements are usually the ones that remove objections: cleaner walls, better first impressions, fewer inspection concerns, and a home that feels easier to say yes to.

Before we list a home, we walk through it with our sellers and help decide what is worth doing, what is not, and where the prep budget will have the biggest impact.

Thinking about selling in Madison or Dane County? Start with strategy before you start spending.

05/22/2026

Our no fluff real estate takes as a Madison real estate team.

After helping buyers and sellers across Madison and Dane County for almost 15 years, there are a few things we feel very strongly about.

Pricing matters. Presentation matters. Honest conversations matter. And your agent’s job is not just to put your home on the MLS and hope the right buyer shows up.

At Insiders Realty, we believe selling a home should be strategic from the very beginning. That means thoughtful prep, smart pricing, strong staging, intentional marketing, and a clear plan for how buyers will experience the home online and in person.

Sometimes the best strategy is not the flashiest one.

Sometimes it is simply having the right conversations early, making smart decisions before launch, and trusting the data instead of guessing.

If you are thinking about selling in Madison or Dane County, we would love to be a resource.

Follow along for Madison real estate, neighborhood insight, local recommendations, and honest advice for buying and selling well.

Insiders Realty is Brokered by REAL Broker